Post, find influencers, increase followers...all the Instagram tools you need are here!

Post, find influencers, increase followers...all the Instagram tools you need are here!

With 700 million users, Instagram is a competitive social media platform and the third most popular platform for advertising and content after Facebook and Google Ads. To benefit from 4.2 billion posts per day and tap into the 60% of users who discover products on Instagram, you need to be organized and use the right Instagram tools for business to stay ahead.



This article provides a comprehensive summary of Instagram tools, mainly covering the following aspects:

  • The best tools for scheduling Instagram posts

  • Instagram Marketing Content Creation Tools

  • Comprehensive multi-channel management tools

  • Instagram Follower Growth Tools

  • Tools for finding Instagram influencers

  • Instagram Hashtag Research Tool

  • Instagram bio link tool

  • Instagram Market Assessment Tool

  • Instagram Photo Editing Tools

  • Instagram Sales Tools



1. Best Tools for Scheduling Instagram Posts

1. Buffer

Best for: Social post scheduling

Price: Free version available, Pro version starts at $15

Version: Web platform, iOS and Android App

Buffer users can schedule single-image posts from their desktop or app, making it easy to schedule all of their social media posts in advance using one platform.


2. Hootsuite

Best for: Scheduling and monitoring social posts

Price: 30-day free trial, starting at $19/month

Version: Web Platform

Another popular multi-platform social management tool is Hootsuite, which allows you to schedule Instagram (and other social media posts) in advance, get notifications, and track posts.


3. Hopper

Suitable for: scheduling posts and data statistics

Price: Starts from $16 per month for annual plans

Version: Web Platform

Instagram scheduling tool Hopper offers features like scheduling, content calendar, phone preview to ensure you can see how your posts will appear on mobile before publishing, and save drafts.


4. Later

Good for: Scheduling posts

Price: Free, paid plans start at $9 per month

Version: Web Platform

Later is known for its visual calendar, easy scheduling, and link.bio feature, which converts the bio link into a shoppable URL.


5. Schedugram

Best for: Scheduling all post types

Price: Starting from $20 per month

Type: Web platform and iOS App

More expensive than other tools, Schedugram is more than just a scheduling tool, as it also includes features for creating content specifically for Instagram. Other standout features include visual planning, a built-in image editor, a drag-and-drop calendar, location, shopping, and reminder tagging, and a variety of post type options, such as carousels, videos, and stories.


2. Instagram Marketing Content Creation Tools

6. Boomerang

Best for: Creating short video loops

Price: Free

Version: iOS and Android

Boomerang is an easy-to-use app for creating short, fun videos for Instagram. It’s perfect for moving shots and product usage videos.


7. Canva

Best for: Content creation

Price: Free, with free and paid templates to choose from

Version: Web platform, iOS and Android App

Canva is a great online content creation tool that can be used to design anything from Instagram posts to email headers. It has a large selection of free and paid templates and images, and once you’ve finished your design you can upload it directly to your Instagram account.


8. Kapwing

Best for: Video and meme creation

Price: Free, watermark removal costs an additional $6

Version: Web Platform

Kapwing is a free online Instagram content creation tool that focuses on video creation and editing. With Kapwing, you can also make memes, add subtitles to videos, create collage videos, add music and text, trim and resize videos, create slow-motion videos, and more.


9. PicFlow

Best for: Content creation

Price: Free, in-app purchases

Version: iOS and Android App

PicFlow is a great tool for turning your photos into video slideshows, and users can add music and remove watermarks with a paid upgrade.


10. Repost

Best for: Curating and sharing content

Price: Free

Version: iOS and Android App

Repost App allows you to repost your favorite photos and videos on Instagram while attributing the original author. The best thing about this tool is that it is free and easy to use, allowing you to share UGC to your Instagram account at any time.


11. VSCO

Best for: Editing photos and videos

Price: Free, with in-app purchases

Version: iOS and Android App

VSCO has powerful photo and video editing features that users can set to make their images look like they were shot professionally. The tool also has preset options for content creators to use with Lightroom and Photoshop.


3. Comprehensive multi-channel management tools

12. Crowdfire

Suitable for: Social media account management

Price: Free and paid plans, $7.48 per month for an annual plan

Version: Web Platform

Crowdfire is an all-in-one content management tool for social platforms and blogs, including Instagram. It allows you to schedule and publish posts, curate content, track social mentions, monitor accounts, and publish post analytics.


13. Sendible

Best for: Social media account management

Price: Starting from $29 per month

Version: Web Platform

Sendible is designed for agencies or business owners who manage a large number of social accounts, and it may be a bit expensive for small businesses. It has powerful features, including scheduling posts, social media account management, CRM, and team collaboration features. In addition, it can be integrated with Canva, making it easy to create Instagram and other social media posts.


14. Status Rew

Suitable for: Social media account management

Price: $125 per month

Version: Web Platform

Status Rew lets you manage 10 social profiles, 10 Twitter feeds for 3 team members, and schedule 2,000 posts per social media profile, along with comprehensive reporting and social media monitoring. Social media monitoring typically lets you sync social engagement to platforms, monitor and moderate comments, replies, and keyword monitoring.


4. Instagram Follower Growth Tools

15.Combin

Best for: Boosting Instagram followers

Price: Free, upgraded plans start at $10 per month

Version: Windows, OS and Linux

Combin is a tool to increase Instagram activity, improve fan engagement, get comments and likes. It can also help you find influencers and communicate with fans.


16. Coupon Pop

Best for: Converting visitors into Instagram followers

Price: Starting from $10 per month

Version: Web platform and Shopify app

With this web tool, you can create pop-ups that convert website traffic into social media followers by offering incentives.


17. Instagram Feed WD

Best for: Displaying Instagram posts on your website

Price: Free, upgrade to premium version starts at $75 (one-time)

Version: WP plugin

Another way to convert website traffic into Instagram followers is to integrate Instagram content into your store. If you’re using WordPress, then 10Web’s Instagram Feed is a great solution. From displaying hashtag posts to highlighting specific posts, this tool is a great way to drive your website traffic to your Instagram content.


18. Juicer

Good for: Website integration and feed management

Price: Free, upgraded plans start from $19 per month

Version: Online platform and WP plugin

Juicer lets you showcase Instagram posts on your website, helping you turn traffic into engaged Instagram followers. It also has a unified dashboard for viewing and deleting posts.


19. SocialDrift

Best for: Growing followers through automated engagement

Price: $13 per week

Version: Web Platform

If you’re looking for a tool that automates likes, comments, and follows to help you engage with your Instagram users, then SocialDrift can help. Based on the specific parameters you set, the tool learns when it’s best to engage and acts accordingly.


20. Upleap

Suitable for: increasing fans

Price: Free trial available, $39/month

Version: Web Platform Agent

Upleap will manage your Instagram engagement and increase Instagram followers. It helps sellers save a lot of time by managing engaged followers while helping your brand gain more social influence.


5. Tools for finding Instagram influencers

21. UserGems

Best for: Finding influencers who can influence your target audience

Price: $19 per month

Version: Shopify App

If you are looking for the best influencers for your brand, UserGems can help you. Using real-time user intelligence technology, the tool scrapes user social media data to help you find influencers and bloggers who are popular in your niche and have more than 10k followers.


6. Instagram Hashtag Research Tool

22. Autohash

Applicable to: Finding hashtags

Price: Free, with in-app purchases

Version: Android App

Autohash helps you find relevant Instagram hashtags more easily. It uses AI to examine your pictures and the objects in them, suggesting the most relevant tags for your Instagram content. It also adds your popular tags to your clipboard for future use.


23. Display Purposes

Great for: Finding hashtags

Price: Free

Type: Web Platform

Display Purposes helps you research popular and relevant hashtags on Instagram. Type in a hashtag or keyword and it will suggest more hashtags you can choose from (in manual mode) or give you a list of hashtags you can use (in automatic mode).


24. Focalmark

Good for: Finding hashtags

Price: Free, with in-app purchases

Version: Android and iOS App

Focalmark helps you choose hashtags for your Instagram photo posts. Its algorithm uses the photo’s subject, location, and camera used to help you find the most popular tags related to your image.


25. Toptager

Suitable for: Hashtag research

Price: Free

Version: Web Platform

Toptage not only displays the most popular hashtags in real time, but also helps you find the best hashtags related to your keywords. Its copy and paste function provides you with an easy way to cut and paste these popular hashtags into your posts.


26. Websta

Good for: Getting Hashtag ideas

Price: Free

Type: Web Platform


7. Instagram bio link tool

27. Linktree

Suitable for: Bio link strategy

Price: Free, $6 per month for Pro

Version: Web Platform

Linktree helps you manage your Instagram bio links. You can only add one link inside your Instagram bio and it changes periodically based on special content, blog posts, or product promotions. Linktree fixes this by giving you a single link that leads users to a landing page with different sections.


28. Soldsie

Suitable for: bio link strategy

Price: From free to $300, depending on how many clicks your link gets

Version: Web Platform

Another bio link optimization tool is Soldsie, which is suitable for online stores and publications. It utilizes the “have2have.it/brand” link and is popular with many big brands, including OPI, Dailylook, and Lulu Frost.


8. Instagram Market Assessment Tool

29. Ink361

Suitable for: competitor analysis and account management

Price: Free, pro version also available

Version: Web Platform

Ink361 is an all-in-one Instagram account management tool, but with one key feature differentiator: its competitor analysis tool. With Ink361, you can monitor and compare your competitors, analyzing how they compare to your biggest competitors.


9. Instagram Photo Editing Tools

30. Afterlight 2

Best for: Photo editing

Price: $2.99

Version: iOS and Android App

Afterlight 2 is another favorite all-in-one photo editing tool. It includes a variety of frames, filters, typography options, and textures to help you visually optimize your Instagram pictures. There’s also the option to create your own filters. The previous version, Afterlight, was also available for Android devices.


31. Enlight

Best for: Photo editing

Price: $3.99

Version: iOS App

Another photo editing tool for iOS is Enlight. Enlight is super creative and can turn your photos into original works of art.


32. Facetune

Suitable for: Photo editing

Price: Free, with in-app purchases

Version: iOS App

Facetune can help you whiten teeth, enlarge eyes, cover blemishes, and more without having to use a fancy editing program like Photoshop. It's great for retouching lower-budget models of people or clothing product photos.


33. Photoshop Express

Best for: Photo editing

Price: Free

Version: Windows, Android, and iOS App

Photoshop has launched a free photo editing app called Photoshop Express, which provides many photo editing features, including cropping, masking, using text tools, contrast and exposure correction, filters, perspective correction, and adding borders.


34. Snapseed

Best for: Photo editing

Price: Free

Version: iOS and Android App

Snapseed has comprehensive photo editing tools and allows you to upload images directly to certain platforms. Its "Stacks" feature allows you to group filters for creating templates that can be used for Instagram images.


10. Instagram Sales Tools

35. Foursixty

Best for: Selling using Instagram posts

Price: Starting from $50 per month

Versions: Web Integration and Shopify App

Foursixty is a comprehensive Instagram sales tool that allows you to display UGC content in your payment page. You can use its powerful customization tools, get pictures and videos, schedule posts, and more. But the most important feature is its shoppable image tool, which converts your UGC and content into clickable shoppable images suitable for your website, blog, emails, and advertising campaigns.


36. Shopping on Instagram

Best for: Using Instagram to sell products

Price: Free

Version: Shopify App

Buy on Instagram is a Shopify store feature that helps you link to Instagram shopping and create shoppable Instagram posts. This feature is only available to users in the United States, the United Kingdom, Australia, Canada, Brazil, Germany, France, Spain, or Italy, and you must make sure you have an approved Facebook Shop and Instagram business account.


37. Instagram Shoppable Feed

Best for: Adding a shoppable Instagram feed to your website

Price: $4.95 per month

Version: Shopify App

The Instagram Shoppable Feed Shopify App lets you display Instagram posts on your website. However, unlike the previously mentioned tools, this app makes those Instagram images shoppable, aiming to help drive eCommerce sales.


38. Woobox

Best for: Running Instagram contests

Price: Free, paid plans start at $37 per month

Version: Web Platform

Big brands like Spotify and Fossil use Woobox, which helps you create posts, landing pages, and forms. It can also help collect tag submissions and run Instagram contests to drive sales and follower growth.


Text✎ Fang Xiaoling/

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