Recommended collection! Analysis of Amazon's high-quality product selection website

Today I’d like to talk to you about the advantages and disadvantages of some frequently used product selection tools when doing Amazon product selection analysis.

1. Seller Wizard

The advantages of SellerSprite are clear: it has complete data and dimensions, supports enough sites, and presents data in a way that is consistent with the thinking logic of Chinese sellers. However, its disadvantages are also obvious: its data update frequency is slightly low, and the calculation logic of some indicators is still not appropriate.

Jungle Scout

JungleScout is a well-known and widely used tool in the industry. The data update frequency of this tool is faster than that of SellerSprite. Secondly, it integrates some of its own algorithms, which is more suitable for novice friends to make some fool-proof operations. At the same time, this tool also integrates some functions of off-site flash sales. If we purchase JS, we can directly participate in their flash sales activities, which is convenient for us to promote our new products.

Third, European Heron

The amount of product data of Oulu is relatively large. It captures the top 1,000 products in the category and updates very quickly. One of its functions is to track the optimization records and optimization operations of the listing, which makes it easier for us to analyze the optimization logic of competitors.

4. Helium10

Helium10 does not have a Chinese version yet, so it may be difficult for people with poor English to use it, but for this tool, its characteristics and competitive advantages are that it can comprehensively analyze the traffic sources of competitor listings. At present, this function is the most powerful one among the several tools I have found!

Of course, in addition to these tools, there are many other tools on the market. After reading this, do you know how to choose a product selection tool that is more suitable for you? !

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