Lowering the registration and withdrawal thresholds? OZON has three major updates, check them out!

OZON is the only comprehensive multi-category e-commerce platform in Russia. It has developed rapidly in recent years after opening up to investment in China. It once became a strong competitor of Wildberries and was called the "Russian Amazon".

According to the latest news, there will be several major policy changes in the Russian market, including changes in registration threshold, withdrawal threshold, customs clearance amount, stocking date and other policy changes.

If new sellers already have a LianLian business account and bind it to an Ozon account, they do not need facial authentication. LianLian provides Ozon with the relevant information, so facial recognition is not required.

Now it takes time to review and approve a store, which usually takes about 3 days.

Previously, Russia's e-commerce development did not have a complete e-commerce development system like our country, and needed to be optimized and upgraded frequently. If authentication was required after the system upgrade, the only way to control it was to authenticate through the information on the business license, such as real-name authentication of the legal person, or facial recognition of the legal person.

The cancellation of face scanning authentication for registered stores on Ozon not only lowers the threshold for registered stores on Ozon, but also means that buying and selling stores has become easier.

As mentioned before, Ozon's payment cycle is once a month, and the settlement threshold is 1,000 USD or more to start payment, and 1,000 USD can be accumulated before payment can be made. Because Ozon is a manual payment service, the workload is relatively large compared to machines, so there is a settlement threshold. It was previously speculated that this threshold will be removed in a while. In addition, there has been a lot of controversy online recently, with rumors that the 1,000 USD threshold has been removed. In fact, it has not been removed, at least not yet.

There are several payment statuses:

When the payment conditions are basically met, in the store backend, click Finance-Payment, and a payment date and amount will be displayed. Please see the picture below.

The Russian government has made a decision that from April 1, Russian citizens’ tax-free amount for cross-border shopping will not exceed 200 euros ! The amount exceeding this amount will be subject to a 15% tariff + 500 ruble handling fee.

For example, if the tax-free amount is 300 euros, then the extra 100 euros*15%=15 euros, 15 euros + 500 rubles in handling fees. Please also note that the current tax rules are tentative. If the Russian government does not issue new tax regulations before April 1, then they will be implemented according to these rules.

This policy is quite troublesome for sellers with high average order value, and there may be two solutions.

After the buyer places an order, contact the seller and communicate with the buyer that the product exceeds the tax-free amount and a certain amount of customs duty needs to be paid before receiving the package.

Or add information about tax-free restrictions in the product description, and clearly state that you will need to pay a certain percentage of tax if you purchase this product.

Shortening order preparation time will reduce the delivery time of goods displayed on the front desk, thereby increasing the attractiveness of cross-border goods on the Ozon platform to Russian consumers.

During the 5-day preparation period, the seller must deliver the package to the logistics carrier's warehouse and confirm that the logistics carrier has accepted the package and completed the information update, otherwise it will be regarded as overdue shipment.

Of course, recently, some sellers have had their stores frozen for violating platform rules.

Such blocked stores will receive a notification and need to have an online meeting with the internal quality manager of Ozon . After the meeting, the manager will decide whether to unlock the store. Please do not miss the opportunity to unlock the store! ! Check the customer service notifications and email information frequently! ! !