Amazon's category ranks first, with a half-year revenue of $129 million. This Shenzhen-based company is about to go public.

Judging from the sales of Vesync's products, the company did not "deepen" in a certain small household appliance category, but adopted a multi-category strategy, the core of which is mainly market segmentation. Currently, the company sells a total of 6 categories of small household appliances, covering multiple application scenarios from home cleaning, kitchen utensils, outdoor and so on.

However, there are still differences in the sales of its products. Among the company's products, home environment appliances and kitchen appliances account for the largest sales. Among them, the sales of home environment appliances, mainly air purifiers and vacuum cleaners, increased significantly from 166,000 units in 2017 to 1.223 million units in 2019. The sales details of the three core brands are as follows:

Benefiting from the rising product rankings and market trends in 2019. In the first half of this year, Vesync's revenue increased by 71.7% compared with the same period last year. During this period, the sales of its main product categories - home environment appliances (such as air purifiers), kitchen appliances and dining utensils (such as air fryers), and health monitoring equipment increased by 152.4%, 119.2% and 36.9% compared with the same period last year.

Vesync is a genuine Amazon seller , and most of Vesync's revenue comes from Amazon. According to its prospectus, Vesync ranked third in the same category of small appliances in Amazon's sales in the United States in 2019 , ranked first in the air purifier category , and ranked second in the air fryer category . From 2017 to 2019, Vesync's revenue was US$85.21 million, US$145 million, and US$172 million, respectively, with a compound annual growth rate of 83.5%. The annual net profit was US$1.867 million, US$4.361 million, and US$6.372 million, respectively.

From the sales market perspective, North America contributed over 80% of the revenue, of which the United States' sales revenue reached US$99.028 million, accounting for 76.6% , and Canada and other countries' revenue accounted for 8.2%; the European market also contributed over 13% of the revenue.

In 2019, the US market became the world's largest market for small appliances and smart home devices, with smart device shipments accounting for 29.6% of the market share. This is also an important reason why Vesync focuses on the US market.