From 2016 to 2021, cross-border e-commerce has been growing rapidly at a rate of one-fifth every year. So what should a novice pay attention to when preparing to engage in cross-border e-commerce? Where should he start? Let me show you how to do it! 1 With the development of the Internet, global e-commerce is developing in full swing. I believe many people know that the competitiveness of domestic e-commerce is very fierce. Many sellers have moved overseas, with low investment, low risk, simple operation and high profit. First, let’s talk about why so many people are still doing cross-border e-commerce in 2021 ? E-commerce is a long-term booming industry. Domestic e-commerce has passed the dividend era, and anyone who came early can make money. Now, even if they have money, domestic e-commerce may not be able to make money. Many people may think it has something to do with this industry, but it is not. It has nothing to do with this industry. It can only be said that the time of entry is wrong. The competitive pressure in hot industries is very high, so since there is nothing wrong with the e-commerce industry, the problem is to recognize your own advantages and find the right time, so that you can make money. There are many e-commerce platforms, such as Taobao, Pinduoduo, JD.com, Amazon, AliExpress, eBay , etc. in China. Each platform has its own advantages and disadvantages. At present, most domestic e-commerce platforms are saturated. During this period, it is difficult for new stores to survive, JD.com's after-sales problems are particularly professional, and domestic e-commerce is not suitable for Chinese sellers to settle down. Therefore, moving abroad, the investment and risk are very small, and domestic low-priced goods are sold abroad at high prices, and the profit is very large, so it is very suitable to do cross-border e-commerce at this time. What are the cross-border e-commerce platforms? There are many cross-border e-commerce platforms, such as Amazon, Alibaba, eBay, Wish , etc. These are popular e-commerce platforms abroad, and each platform has different advantages and disadvantages. Amazon is the world's largest e-commerce trading platform, and its market share is relatively large. Alibaba's AliExpress is regarded as the international version of Taobao. eBay has 23 international websites. Wish mainly engages in developed countries in Europe and the United States, which is suitable for distribution models.
How does Amazon do it? Amazon's operating model is "humanized", mainly customer-centric, and the user experience is also very high. Another very important factor is that Amazon does not allow payment, and sellers do not need to stare at the computer all the time. Reply to the buyer's information by email within 24 hours. Amazon pays more attention to products than stores. Even if you only have one product in your store and it is sold in the right place, it is easy to cause a hit. The operation of the Amazon store is very simple. In the early stage, we need to collect goods through erp. Although the Amazon store does not limit the number of goods, we also need to master some skills when receiving goods. Take beach pants as an example. Japanese and British people like different styles. Japanese like fancy, while British people like solid colors. Therefore, when receiving goods, you need to receive the corresponding goods according to local living habits. |
>>: How can a beginner do cross-border e-commerce? Eight core points will help you win the market!
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