Cross-border circle weekly headlines | Another European blue ocean platform is open to Chinese sellers!

eMAG launches new investment policy for 2025‍

Chinese sellers are in great demand

Recently, eMAG launched a new investment policy for 2025. What is closely related to Chinese sellers is that the platform announced that it will invest more than 100 million euros to support Chinese sellers from 2025. From the content of the investment policy, eMAG's support for Chinese sellers mainly focuses on four aspects: service, operation, logistics and threshold.

Amazon announces closure of operations in Quebec, Canada

Amazon announced its exit from its operations in Quebec, Canada, which will result in the loss of approximately 1,700 full-time jobs and affect another 250 temporary employees.

Specifically, Amazon will close all warehouses in Quebec and plans to use Intelcom Courrier Canada Inc., a third-party logistics company based in Montreal, to provide logistics services for the province.

"After a recent review of our operations in Quebec, we believe that returning to a third-party delivery model supported by local small businesses will allow us to provide the same great service," Amazon spokeswoman Barbara Agrait said.

"This decision was not made lightly, and we are offering a benefits package to impacted employees, including up to 14 weeks of pay following the closure and transition benefits, such as job placement resources."

Temu Poland traffic exceeds 18 million

Narrowing the gap with Allegro

According to reports, Mediapanel recently released a research report on Polish e-commerce platforms in December 2024. The report pointed out that although Allegro is still the most popular e-commerce platform in Poland, Teme, which ranks second, is approaching Allegro at an alarming growth rate.

In December 2023, Allegro platform had 5.7 million more monthly visits than Temu, but by the end of 2024, the gap had narrowed to 720,000.

In terms of specific numbers, the Allegro platform attracted 18.96 million users in December 2024, accounting for 63.7% of the total number of Internet users in Poland, while the monthly visits to Teme Poland were 18.24 million, accounting for 61.28%. It is worth mentioning that although the platform visits are similar, the average usage time of Allegro users is 2 hours and 5 minutes, which is much higher than Temu's 51 minutes and 49 seconds.

However, Allegro is no match for Temu in terms of traffic growth. Taking the data from December 2024 as an example, while the number of users attracted by Allegro decreased by 38,000 month-on-month, Temu bucked the trend and saw an increase of 928,000 visits, a growth rate of 5.4%.

TEMU plans to use local warehouses

Processing 80% of European orders

On January 21, TEMU recently began to use local warehouses in Europe for logistics and distribution, and plans to handle 80% of European order shipments through these local warehouses in the future. Currently, TEMU has provided local warehouse distribution services in multiple European markets such as Germany, France, Spain, the Netherlands and Italy, and Austria has just joined the scope of this service.

TEMU was launched in Europe in 2023, and a year later it announced that it would open its market to European sellers. In August 2024, TEMU invited European sellers to register and participate in platform sales. Initially, TEMU stated that European sellers had to handle logistics on their own. However, from December 2024, TEMU officially launched local warehousing services in Europe. Through these local logistics centers, products from sellers in China and Europe will be delivered directly to European customers, greatly shortening the logistics time from several weeks to just a few days.

Selling car refrigerators generates more than 2 billion yuan in revenue a year

Zhongshan Dama starts IPO counseling

Recently, Yingdeer Industrial (Guangdong) Co., Ltd. registered for guidance with the Guangdong Securities Regulatory Bureau, and the guidance institutions are GF Securities Co., Ltd. and Guosen Securities Co., Ltd. The launch of IPO guidance means that Yingdeer has taken the first step towards listing.

As an old player founded in 2005, Indel focuses on the research and development and production of car refrigerators. Its partners include more than 40 OEMs such as Mercedes-Benz, Jaguar Land Rover, and SAIC-GM, providing customers with professional pre-installed car refrigerator solutions.

In terms of expanding its global business, Indel is also doing well. The company is headquartered in Zhongshan, Guangdong, and has branches in countries and regions such as the United Kingdom, the United States, Shanghai, and Foshan. Its brand products ICECO and Indel are sold well in more than 66 countries including the United States and Japan, with sales exceeding 2 million units.

With its strong R&D strength and business capabilities, Indel ranks No. 1 in the 2023 Gaide Ranking of Train Refrigerator. According to data, Indel's annual business volume is about 2 billion yuan, which can be said to be a billion-level seller.

Moutai goes abroad

Won 5 billion overseas orders in one year

Recently, the 2025 International Channel Dealers Association of China Moutai was held in Guiyang. At the meeting, Zhang Deqin, Party Secretary and Chairman of China Kweichow Moutai Co., Ltd. (hereinafter referred to as "Kweichow Moutai"), revealed that in 2024, the company's annual export revenue exceeded 5 billion yuan for the first time, setting a historical record.

Specifically, in the past year, Kweichow Moutai exported more than 100 tons of high-value-added Moutai liquor overseas, an increase of more than 40% year-on-year; the sauce-flavored series of Moutai liquor was more popular, with sales reaching 150 tons, a year-on-year increase of 30%.

In fact, Moutai has long attached importance to internationalization. As early as 1954, Kweichow Moutai had already sold its products overseas. Currently, its products have been sold to 66 countries and regions around the world. In 2023, its export volume exceeded 4.3 billion yuan, accounting for 75% of China's liquor exports.

To "let the world fall in love with Moutai", we must first let the world fall in love with Chinese liquor. Behind the "Moutai fragrance spreads around the world" is the joint efforts of major liquor companies. Statistics show that in the first three quarters of 2024, China's liquor exports increased by 7.45% year-on-year; the export value increased by 8.91% year-on-year, achieving a double increase in volume and value.