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As we are about to enter the year-end peak season, many sellers are already busy preparing for various promotional festivals at the end of the year, actively preparing promotional plans and selecting products suitable for peak season sales.
If you don’t know which products you should sell during this year’s peak season, you must read this article. Based on the popular products in previous years, we have listed the products with the highest sales potential during the 2019 Christmas peak season. Sellers can purchase products based on their actual situation: Many people will buy gifts for their relatives and friends at Christmas. Necklaces are one of them, especially customized necklaces, which are more unique and meaningful and are very popular among consumers.
Data shows that customized necklaces were very popular during the Christmas period of 2017-2018. In the two months before Christmas, the search volume for customized necklaces soared: There are many variations of custom necklaces, the most common of which is the necklace that can be engraved with your name. In addition, necklaces with pendants that can hold photos are also very popular. There is another popular type of customized necklaces - customized pet necklaces, such as necklaces with pet pictures, and the target audience is those "pet owners".
Necklaces are visual products, and they work wonders when promoted on platforms like Instagram and Pinterest . Toys are a popular product for Christmas and are one of the most popular gifts. Recently, a very popular product in the toy category is the UFO helicopter toy. According to the data of the dropshipping platform Oberlo in the last three months, the UFO helicopter toy is the best-selling toy.
The products are marketed primarily to parents. Giving gifts to each other at Christmas is a perfect way for couples to express their love. Bracelets are very suitable for couples to give gifts and are an ideal peak season product for sellers. When marketing these products, target ads to people who are in a relationship or married . You can also launch the type of bracelets that are given to friends or siblings. Winter weather is extremely cold, and blankets are ideal products for keeping warm. Google data shows that blankets have been popular for more than five years, with winter being the peak search period: Blankets are a very practical Christmas gift that can be used for a long time, and there are many styles for consumers to choose from, such as mermaid blankets, woven blankets, and many patterns, such as hamburger prints, burritos, etc. Sellers use YouTube or video ads to showcase the blanket’s unique features, or use photo ads to show the blanket’s eye-catching appearance. Gold foil bouquets are an ideal gift and a popular item for shopping. When selling this product, you can pair it with a packaging box, which not only attracts users who want to buy gifts, but also protects the product from damage during transportation. There are many ways to market this product, such as influencer marketing, Facebook and Instagram advertising , etc. Practicality is a factor that people consider when buying gifts, so women's bags are a common Christmas gift and are also very popular. Judging from the situation in the past two months, women's bags are the best-selling products in the Luggage & Bag category, especially popular among American consumers. Google's search trend data shows that the search volume for handbags reaches a peak every winter. There are many types of women's bags for sellers to choose from, such as casual bags or shoulder bags. Female users are the target audience of this product. Sellers try to place advertisements on Instagram and Facebook. The effect of product pictures is very important. Watches sell well all year round, but Christmas is an ideal time for marketing. There are many types of watches, and sellers can choose the corresponding products according to their customer groups. For example, if they care about practicality, they can sell functional watches, and if they care more about style, they can sell fashion watches. In addition to men, the target audience of the advertisement can also be women or children , who are also likely to buy gifts for their husbands or fathers. Who doesn't want to look their best during the holidays? This number can make your hairstyle more shiny and stylish. It can also be sold as a gift. 9. Reusable stretch silicone cover Christmas is full of delicious food, but it is easy to have leftovers. Silicone lids come in handy to seal food. When marketing the product, remember to emphasize that it is adjustable and reusable. You can use videos to show how to use the product so that users know how to use it, and it can also increase conversion rates.
Sales of mini projectors are exploding and are expected to become a hot item during the holidays, allowing people to turn their rooms into movie theaters and watch movies at home. This product is suitable for people who like to watch movies or play games. It can be sold in a bundle with a projector screen . Sellers should remember to shoot a video ad to show its size and practicality.
The above is a list of products with great market potential for Christmas. I hope it can provide you with some direction to help you seize this peak season .
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