Preface Fitness equipment is a variety of things, including fitness clothing and fitness equipment. This type of product is really popular in winter. Why? Because many people will set fitness goals for themselves in the new year. Let's check the search popularity of "workout gear" on Google Trends . The results are as follows:
As shown in the figure, the search popularity of fitness equipment remains stable at a certain peak throughout the year, which means that there are many people who want to buy fitness equipment. If the seller's store sells fitness equipment, it is very likely to have a huge number of orders.
Still related to the sports theme, the second recommended item is skiing gloves. The Google Trends chart for " skiing gloves " is as follows:
As shown in the figure, the search popularity of ski gloves surges at the end of November every year. Therefore, this product is definitely a product suitable for winter sales. Without gloves, people can't go skiing or sledding on the snowy mountains in the cold winter. Marketing Tip: Create a video to promote the product, showcasing the glove’s durability and style, as well as its product benefits.
In the cold season, winter hats such as knitted hats are also very popular. The popularity of the product is one thing, but there are other reasons why winter is suitable for selling winter hats. For novice sellers, this product is small and light, suitable for e-mail shipping. In addition, this product also provides a variety of styles, colors and materials for sellers to choose from. The cost of this kind of product is not high, and sellers can make a considerable profit if they can sell it at the right price.
In recent years, the trend of sustainable packaging has risen, and consumers have gradually realized that their shopping behavior will affect the global environment. Therefore, the list of the best-selling products in winter here includes not only clothing products, but also reusable environmentally friendly packaging bags. The following figure shows the Google Trends graph for the keyword "reusable bags" over the past five years:
The search popularity of this product has been increasing year by year, which means that the audience demand for this product is increasing. So why does this product appear in the year-end peak season selection list? Because family gatherings usually have leftovers, and with environmentally friendly packaging bags, it is very good to keep food fresh before and after preparing the meal. Marketing Tip: Create a video to promote on Facebook, like the example below. (Video URL: http://bit.ly/2KpK0Fs)
You must be wondering, why do you recommend selling alarm clocks when you can set alarms on your phone? In fact, holding a phone while sleeping at night has a negative impact on human health, including affecting sleep quality. Then we enter "alarm clock" on Google Trends , and the trend is as shown below:
As shown in the figure, although the number of searches for alarm clocks by American consumers has slightly decreased over the past five years, the search popularity of this product is still very high in December every year. In other words, there are still many people who need alarm clocks. Sellers can take advantage of consumers' interest and add alarm clocks to their stores.
A list of popular winter products without Christmas decorations is not a good list. There are thousands of Christmas-themed decoration products, for example:
Find a niche product that fits your business and prepare for the year-end peak season. The cost of plush toys is low, so the profit from selling such products is quite considerable. Moreover, this product is an impulse buy type of product, people buy it without doing much research when they see such products. During the year-end holidays, many parents will buy plush toys for their children as gifts. It is recommended to place advertisements to promote such products and make them appear in the eyes of consumers.
The weather is cold, so drink more hot water. Vacuum insulated cups are the most suitable for taking out in winter, which is convenient for people to drink hot water and warm up. Similar to reusable environmentally friendly packaging bags, vacuum insulated cups are also sustainable and environmentally friendly products that can reduce people's use of plastic cups when going out. It is recommended to run a video ad to promote the thermos cup, showing the scene of drinking hot drinks outdoors in winter. As shown in the following figure:
Target your ads to audiences interested in sustainable products and those who enjoy hot beverages in your sales area. Once you have launched your ads, it will take time to see results.
Scarves are very useful warm products in winter. They are not only practical but also fashionable and beautiful. Like winter hats, this product is small and light, suitable for novice sellers to ship with e-mail, which can save money and deliver products as soon as possible. There are also many colors, styles, and materials to choose from for scarves , so when choosing this type of product, just choose the one that best suits your business.
Search for "Winter Boots" on Google Trends , and the trend chart is as follows:
As you can see, the search popularity of winter boots rises rapidly every winter. It can be seen that winter boots are a must-have item in people's wardrobes, so for sellers, there is no need to work hard to promote the advantages of products. As long as sellers can attract the right audience through marketing activities and set a reasonable product price , it is not difficult to sell winter boots. Facebook ads are the best way to market such products. The above are the 10 most suitable winter products for dropshipping sellers. We hope to help sellers take the first step to successfully increase sales during the peak season. If you don’t have your own sales website yet, you can build your own website using the Shopify e-commerce platform. Sellers are welcome to share with us your best-selling winter products in the comments~ Previous Review |
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