What?! I can’t register my brand even if I have one? Sellers say it’s too difficult!

Follow-selling is one of the characteristics of Amazon, and it is also one of the most troublesome things for sellers. I believe that many sellers have experienced being followed by others. When encountering follow-selling, sellers always look for various ways to "catch the follow-selling." Speaking of the method of catching follow-selling, we have to mention Amazon's official way - brand registration.

Brand registration can not only effectively prevent copycat sales and prevent listings from being maliciously tampered with, but brand registered sellers can also apply for UPC exemptions, have A+ pages, headline search ads and other permissions.

Amazon has been promoting branding and has provided various benefits to sellers with brands. At the same time, brands are becoming more and more popular among consumers, and sellers are also paying more and more attention to this, so many sellers will give priority to brand registration.

However, recently many sellers have reported encountering bottlenecks in the brand registration process.

Recently, in seller communication groups and forums, many sellers have expressed that they have encountered obstacles in the process of brand registration. What are the specific problems? Let's take a look together.

A seller in the seller forum said, " Brand registration failed, and various attempts still failed to solve the problem. After resubmitting, there is still no response."

▲ The picture comes from Zhiwubuyan

After the seller posted a help post, other sellers immediately said they had the same experience: "I am also a new account. I just submitted my application and it has not even reached the verification code stage, but my case was closed directly."

The seller then said that he contacted the trademark registration service provider, who gave him advice: " Contact Amazon to cancel the registration and then resubmit it. "

  ▲ The picture comes from Zhiwubuyan

Some sellers also expressed doubts, "Is it so difficult to register now? I succeeded by following the online tutorial last September."

▲ The picture comes from Zhiwubuyan

In addition, many sellers on the UK site said that their brand registration on the UK site was rejected.

  ▲ The picture comes from Zhiwubuyan+seller communication group

However, a seller soon discovered the problem and said: " The UK site registration requires that the store owner information is consistent with the trademark owner information, otherwise it cannot be registered. "

▲ The picture comes from Zhiwubuyan+ seller communication group

In addition to the above problems, the most common problem reported by sellers is the error code "5461" during the registration process.

▲ The picture comes from the seller communication group

So, what exactly is the “5461” problem that appears in Amazon’s filing?

Some enthusiastic sellers answered this question and proposed corresponding solutions. The details are as follows:

For detailed graphic operation steps, please click on the previous article Can't create product links with or without brands?! Sellers say it's too difficult...

to view it.

Also note: Cases must be opened from the brand registration background. If a case is opened from an Amazon store, it is possible that the customer service of the brand department may not be able to handle these situations.

I hope the above methods can solve the problems that sellers encounter in brand registration. What other problems do sellers encounter in brand registration? How do you solve them? Please share with us in the comment section~