Amazon plans to hold two Prime Days. How will logistics be delivered in the fourth week of June?

Recently, some sellers have received news that Amazon has set a date for Prime Day 2023, which is expected to take place on July 11 and 12. Although this news has not been directly confirmed by Amazon, judging from the situation in previous years, the official date of Prime Day usually does not change much.

In addition, it is reported that this year's Amazon's "Fall Prime Day" promotion plan will also be launched in the next few months. Eligible sellers who want to join this promotion must submit the necessary information before August 11.

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Last year, the first Amazon Prime Day was scheduled for October 11-12, and this Fall Prime Day is expected to be held in October to ensure that it does not interfere with the sales of Black Friday and Cyber ​​Monday. Therefore, for sellers who hope to achieve sales breakthroughs through Prime Day, they must prepare in advance.

My suggestions to sellers are as follows:

1. Update the flash sale recommendation information in the background frequently and do not miss the key time for submitting the application.

2. Plan your stocking plan in advance, especially when preparing for Prime Day in July, and gradually select suitable logistics providers. Design logistics and warehousing strategies in advance based on product demand, and try to avoid making any changes during the warehousing appointment period to prevent problems with warehousing failures.