The US consumer market is picking up! Online e-commerce is growing significantly

The US consumer market is picking up! Online e-commerce is growing significantly

Recently, an overseas data agency released the latest consumption report on the US market. The report showed that US consumption began to pick up significantly in February, with overall retail sales increasing by 6.9% year-on-year!

After falling from the peak of the peak season at the end of last year, online e-commerce sales in the United States finally rebounded last month, with e-commerce sales in February increasing by 13.2% year-on-year. This was due to the severe weather that broke out in many parts of the United States last month. Storms and blizzards forced many consumers to stay at home, so the growth rate of online shopping far exceeded that of offline shopping.


This also confirms the previous report on the US Consumer Confidence Index conducted by foreign media. The data after the survey increased significantly month-on-month to 108.3 points, reversing the consecutive declines in October and November. This also reached the highest level of consumer confidence since April last year.


The Consumer Confidence Index reflects consumers' willingness to spend and can be used to predict the increase or decrease in consumers' shopping expenses in the future. The consumption growth in February confirms the recovery of the confidence index, and confidence is more important than actual consumption growth. This means that consumers will be more willing to spend money in the future, and the entire US consumer market is thriving.


Not only the United States, but also the European market led by the United Kingdom is gradually recovering.


European market recovery exceeds expectations

Today, the UK officially released economic data for January, which showed that the UK economy grew by 0.3% in January, while most institutions expected negative growth and believed that the UK economy would inevitably fall into recession.

Not only are the economic data better than expected, but the UK's inflation rate has also continued to fall despite the continuous interest rate hikes. The inflation rate in January fell to 10.1%. The situation in the EU is also improving. In February, the overall inflation rate of the 20 EU member states was 8.5%, much lower than that of the UK. More importantly, the EU's energy spending has begun to plummet, which has greatly reduced the economic pressure on ordinary people and can release more consumption potential to the retail market. At the same time, the inflation levels in these two markets are higher than those in the United States. The interest rate hikes are definitely more radical than those in the United States, which is also a positive stimulus to the exchange rate of the pound and the euro. As consumption picks up, the exchange rate will also give sellers a little surprise.

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