Nowadays, domestic e-commerce can no longer do without live streaming. No matter whether you are male or female, old or young, They all started to sell goods through live broadcasting. It seems to have become a mainstream. Now cross-border e-commerce is also slowly entering the live broadcast era. This seems to have become a business model. Amazon will certainly not lag behind in this situation. As early as November 2021, Amazon has upgraded its store live streaming sales system. Amazon Live has added a new UP host list and live stream playback function. But it is not as popular as in China. There is still room for improvement in technology. In order to attract more traffic, Amazon The live broadcast has been iteratively updated. Not only does it highlight the creators list in the showcase, Dozens of live and past live streams are also listed. Unfortunately, the effect is not very great. We all know that digital live broadcasting only increases traffic. The same is true for conversion. The most embarrassing thing is that before a trend is formed, Sellers will not gain much in the short term. In this case, there is a particular dilemma . But we have to say that the overseas market is blank. Of course, blank space also has its advantages. Live streaming in the country is experiencing a barbaric growth. As for overseas markets, we can only say that they are currently being established. It will gradually become mainstream. And using the Amazon Live feature, It can indeed give the product more exposure opportunities. Compared to other conversions, this may be high. It just didn’t meet the expectations of many sellers. Those boring breakthroughs will become obsolete sooner or later. You can fully display your products in the live broadcast. It will give consumers a different experience. Amazon's live streaming is very important for Amazon sellers. That's a pretty good benefit. In comparison, the advantages are also great. Why do old farmers think that this is a great advantage? Let's think about it from another angle. Amazon Live helps drive product discovery and exposure . Because buyers can discover products directly during live broadcasts, Then click the link to go to the details page. Moreover, you can directly answer buyers’ questions during live broadcasts. This can effectively avoid some unnecessary negative reviews. The easiest thing for sellers is to add products directly. Just select Add in the brand. And you can directly see the data after the live broadcast ends. This is more than twice as effective as doing an evaluation. Therefore, Amazon's live broadcast is an inevitable trend in the future. But what is worth everyone's attention is Amazon Live. Currently, it is only available to sellers with brand registration. So the market in this area is still huge. Live streaming will become mainstream in the European and American markets sooner or later. I didn’t catch up with the domestic wave. Don’t miss this blue ocean with great potential this time. |
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