Amazon sellers usher in a new node with more than half of consumers participating!

In the first half of 2023, my country's cross-border e-commerce imports and exports reached 1.1 trillion, a year-on-year increase of 16%! ! ! Traditional foreign trade imports and exports are declining, and cross-border trade is rising sharply! ! !

According to the data from the General Administration of Customs, from January to July this year, China's total import and export value reached 3.4 trillion US dollars, a year-on-year decline of 6%. If we look at it separately, the total export value fell by 5% and the total import value fell by 8%. At the same time, cross-border e-commerce has experienced negative growth.

Despite the decline in foreign trade imports and exports, cross-border e-commerce is still growing against the trend, proving that B2C is developing at a rapid pace.

The hottest selling items during the back-to-school season are electronic products. Needless to say, school supplies are a must-have. Many parents and college students will purchase electronic products during the back-to-school season. The annual growth rate of computers, tablets and other related products exceeds double digits, which makes a lot of money~

Recently, data showed that American consumers are rushing to Halloween shopping trends in 2023.

The survey shows that the vast majority of consumers plan to celebrate Halloween this year, with 87% planning to shop. The vast majority of consumers plan to buy Halloween costumes.

However, sellers should not rush blindly, but still pay attention to Amazon's efforts to crack down on fake reviews. This Halloween involves many categories, and Amazon also sued two fake order companies some time ago for fake order behavior. These two companies recruited reviewers to guide them to buy products on Amazon, and then refunded them in full in exchange for fake 5-star reviews.

Amazon is also investigating sellers involved in fake orders, and once found, it will take measures such as email warnings, restricting sales activities, suspending accounts, and even closing stores.