What is Net-a-Porter? Net-a-Porter Review

About Net-a-Porter

In 2000, British Natalie Massenet raised funds to establish Net-a-Porter, a luxury fashion online store. The website offers more than 800 popular designer brands including Gucci, Chloé, Balenciaga, Saint Laurent, Isabel Marant, Prada and Stella McCartney, as well as 200 professional beauty brands. New products are launched three times a week, making it a world-renowned luxury fashion e-commerce website.

As an innovative pioneer, Net-a-Porter integrates curated products and exciting content through its website, shopping app and PORTER print and digital magazines, establishing a multi-channel global system across mobile, tablet and desktop, providing a seamless shopping experience for more than 6 million customers each month. YOOX Group and THE NET-A-PORTER GROUP Porter Group merged in 2015, and Net-a-Porter is now part of YOOX NET-A-PORTER GROUP.

Development History

-In 2000, British Natalie Massenet founded Net-a-Porter. Two years after its launch, Swiss luxury giant Richemont Group invested in Net-a-Porter and held a 28% stake.

-In 2004, this virtual store was voted "Best Store in the UK" by the British Fashion Council.

Net-a-Porter only started to make a profit in 2005.

-In March 2015, Milan-based luxury e-commerce company Yoox announced that it would formally merge with Net-a-Porter, a subsidiary of Richemont, the world's second largest luxury group. Both parties will hold a 50% stake, and the new company will be named Yoox Net-a-Porter.

- In 2016, Yoox Net-A-Porter's revenue increased by 12%, making it the 20th fastest growing retailer in the UK.

-On January 22, 2018, Swiss luxury goods company Richemont Group announced that it would acquire the remaining shares of British luxury e-commerce Yoox Net-A-Porter for 2.8 billion euros (about 3.4 billion US dollars).