Why is cross-border e-commerce being promoted everywhere? What is the real situation?

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Cross-border e-commerce basically plays the role of icing on the cake, and cannot provide timely assistance!

If you don't have foreign trade experience, it's best not to do it, unless someone is willing to guide you or teach you step by step. If you can see the goods you buy on 1688, don't do cross-border business. The competition is so fierce on the public version mold that you want to cry every minute.

The starting capital is about 30,000 yuan, of course there is no upper limit, I just suggest a minimum investment. It is not impossible to invest a few thousand yuan, and it may be possible to make a small investment to win a big investment, but please make a budget of 30,000 yuan seriously, because you need to apply for a trademark, buy the first batch of goods, and pay for shipping. Be prepared to lose 30,000 yuan, and be prepared that you may not be able to recover the cost in 3 months. Therefore, you should have an idea of ​​30,000 yuan in 3 months.

How much can you earn? For a team of less than five people, it is normal to earn less than 100 yuan a year. It is slightly better than working in second-tier cities. The advantage is that you have more free time and the team gets along well.

How to do something is actually very simple, and there are channels for it. What to do is the most difficult. Is 1688 good? Is the supply website good? To be honest, it is not good. Mobile phone cases and accessories, 3C Bluetooth accessories, home and outdoor products, fitness products, kitchen supplies, and pet supplies are all big competitors. Even the relatively unpopular fishing gear competition is not friendly to ordinary people. Large products are not suitable for ordinary people to make, and one-time investment is not just for platform operation.

Do you have any second-generation factory friends around you, any foreign trade friends who do orders from foreign supermarkets, and any domestic and foreign patent design websites? Do you have relevant certifications? Do you have enough knowledge of UL, ETL, and weee? Will the relevant patents infringe, and do the products with electricity and magnetism meet the relevant standards? Don't think that you can sell it, it depends on whether you can get closest to the forefront of market demand. Why do you think Shenzhen has hot products every day? If you ask about their development, you will be stunned by the depth of domestic and foreign patents and supply chain operation and allocation.

As for other logistics issues, delivery time issues, payment methods, etc., these are relatively easy to solve. It’s just a matter of whoever has better resources should use them.

In 2021, I think you are ready and have certain advantageous resources. You can try to spend tens of thousands of yuan to test the water. The impact of the epidemic is weakening, and consumption capacity is released. However, small sellers are gradually feeling the pressure. Sellers with big brands, strong supply chains and strong capital have gradually entered the market. Competition is also becoming fierce. All these affect the environment of cross-border e-commerce. If you are just fighting alone or are just passionate for a while, it is recommended to watch and think more. It is never too late to act after planning.

Although I tend to be conservative, after all, it is not easy for most people to save money. To be honest, you can still save as much as possible. Unless the resources are very good. For example, the partners are very reliable and the related products are also very in line with market demand.

The essence of e-commerce is to do business, not to help you pay off your online loans or increase your side income. Please respect the market.

I can briefly talk about a few examples of cross-border e-commerce on Amazon, which are basically examples of failure of stores around me or cross-border personnel, for reference.

1: The young man worked for three months and felt he knew everything, so he quit and started his own business. After that, he worked for half a year, didn't make any money, and came back again.

2: There is still a young man who helps the company manage the store during the day, and secretly opens a small account to sell his own company's store at night, poaching customers. He also has a six-figure income a year, but he is always worried, and half of his hair has turned white in a year.

3: There was a young man who received a base salary of 6,000 for 5 months, but only a few thousand yuan in commission. He felt unbalanced about running a business worth millions, so he resigned.

4: Another young man came and messed up the company store, then went out to work on his own. Later, he threatened to destroy the company store. After all, the email password was known before, and he extorted tens of thousands of yuan. Later, he was recorded and sent to prison.

5: He is still a young man. He resigned and was dissatisfied. He gave a bad review to his former employer's store for two months. Both sides suffered.

6: The following is a store. The inventory was distributed for half a year, but it was not selling, so it was discounted, and an operation was hired. Then, advertising was run crazily, and after all the losses were gone, the operation said that the product was not good and ran away.

7: It was still a certain store. The goods were shipped, but were checked at customs because of lack of certification. The operator selected the goods, saying that the company’s purchasing ability was poor and ran away.

8: It was still a certain store, the link was at the top, and then the link was maliciously blackmailed, all kinds of disgusting things, and then the link was destroyed, the store was fine. But the loss was also huge.

9: In the same store, two senior operation executives were dating, then they resigned and poached someone from the company.

There are many other things that we see and see happening around us, and there are also some successful ones, but the secrets of success are different, but the reasons for failure are mostly similar. I have to sigh that cross-border e-commerce is sometimes really a human nature amplifier. Five years ago, it was all successful urban legends, but now it is all about intrigue. Take care of yourself.

Let me talk about some product selection software and data analysis software. In fact, most experienced sellers do not rely on so-called data analysis to select products. It is true that product selection is useful and is also an important tool for many professional operating companies, but all data is essentially hindsight. The cycle of the relevant supply chain and the factory advantages are the most important. Even if you choose a very potential hot product, believe me, it takes time to find the factory, and the production schedule has to wait. By the time your own product comes out, the market has been completely open. There are also some hot product derivatives. If you don’t understand procurement and costs, the quotes for the same things can differ by twice. Once you calculate the cost, even if the product is good, you will feel that you can’t afford the cost pressure. What’s more, there is the issue of factory credit period. Large factories basically disdain to give credit period. Just like buying Moutai, it’s all money first and then goods. In the final analysis, you still need to rely on your own resource advantages. Data reporting software is just a tool to help you analyze and help you develop a sense of judgment. However, what determines what you sell still depends on your own analysis ability, factory resources, and bargaining power. If we talk about factories alone, we can say a lot. Most people who have come into contact with factories also know the love-hate feeling of dealing with factories.

For industrial and trade enterprises, in my humble opinion, the most suitable model for factories that are overwhelmed with B-side orders is to sell to Amazon buyers, rather than going to Amazon themselves. It’s okay to play around, but the team training and warehousing costs are too high. There is no need to try this in 2021. Do a good job of upgrading technology, improving products, and ensuring profit maximization and stability are the important things this year. Raw materials have risen in price recently. I hope all factory owners and buyers can hold on. Come on.