The 2025 Spring Sale is finally set! 📅 From March 25th to 31st, Amazon will launch the first big promotion of the year simultaneously in 9 major sites in North America and Europe! This big promotion is not only the "first battle of the year" for sellers, but will also affect your ranking and sales opportunities in major promotions such as Prime Day and Black Friday. So, sellers, get ready, follow Calabash Brothers to deeply interpret the key strategies of the Spring Promotion, and be fully prepared! 💪 Event schedule and stocking strategy ⏰
Spring promotion period: March 25-31, 2025 Submission time node: North America : The deadline for promotion/flash sale submission is March 17 European site : The deadline for promotion/flash sale submission is March 7 Prime exclusive discounts/coupons : It is recommended to complete the submission by March 24 at the latest Storage and logistics strategy: How to avoid inventory pressure? Make sure your Weeks of Sales (WOC) are calculated properly to avoid low inventory fees!The ideal WOC range should be between 4 weeks and 8 weeks, which can avoid out-of-stock and cover quarterly sales. In order to reduce the risk of out-of-stock, it is recommended to use Amazon's automatic replenishment function first to ensure continuous supply of products and maintain a smooth sales rhythm📦 |
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