The latest news on the US money-spending plan! Great news on orders in the first half of the year!

I have talked a lot about how to find buyers through self-evaluation before. In fact, the core point lies in one sentence: where there are a lot of people (users), we should go there to find them! You can find real buyers on various Facebook or forums, which is actually based on this principle.

Recently, I spent several months doing testing. My goal was to focus on Tiktok, an overseas platform. The reason is simple: it has gathered a large number of users from various countries (more than 2 billion users). So no matter which Amazon site you are working on, you can find users from the corresponding country on Tiktok to help you complete the evaluation (evaluation is only part of it. Later, you will find that you have unlimited ways to monetize the users you have gathered)

How to do it specifically: In a simple sentence, first let users in the country where you are located see your TikTok short video content normally, then let them like the content you post, and then follow you after liking your content, then you can complete the interaction, and finally convert them into people who are willing to help you evaluate and write reviews. I will explain it step by step (combined with my own case).

How can you let users in the country where you make the site see your tiktok short video content normally? I won't go into details here, because the basic settings of mobile phones can be expanded for a long time. I will just focus on the key points here. Just pay attention to two points.

First: your mobile phone needs to access the Internet scientifically, and the IP address must be consistent with your target country. For example, if you are working on Amazon's US site, the IP should be set to a US IP. Normal and scientific Internet access can solve the problem.

Second, your phone needs to be disguised as an American user, such as setting the time zone to Pacific Time and the language to English. Then, register a TikTok account and post videos in this environment, so that Americans can see your content normally.

How to make Americans like your videos and willing to interact with you?

Simply put, you should cater to their needs. First, think clearly about what kind of people are willing to help you review Amazon products? My first reaction is housewives. Why? Because they do housework at home and have fragmented time. Secondly, completing the review can get some products for free and can be used directly at home, so they are willing to do so.

So how can we please them (housewives)?

We need to first understand the pain points of housewives. We need to think carefully about what their pain points are. I think my mother is always very good at tidying up the housework and storage, washing dishes, washing clothes, mopping the floor, etc. She always complains that the cabinets at home are not big enough, the clothes are yellowed and can't be washed clean, etc. I think these are all pain points. So I initially thought that American families must also have such pain points at home, so I aimed at several content directions, such as home storage tips (for example, teaching you how to fold clothes and pants quickly) and how to clean the bathroom and wash shoes. Following this idea, I tried to see if everyone likes this kind of video on tiktok. I successfully found a benchmark account and found that everyone is very receptive to this kind of content. As shown in the picture, the video of folding clothes on tiktok is very popular, with more than 1 million likes and more than 10 million views.

Then the next thing was very simple. I specifically looked for videos of this kind of little tricks on Kuaishou and Douyin, and directly moved them to Tiktok. I kept moving and posting them every day. A week later, I got a big surprise. You can watch this short video. I successfully attracted 370,000 housewives, 30% of whom are Americans. So, I also have more than 100,000 American housewives fans, which is perfect for evaluation.

How to interact with them to complete Amazon store reviews?

After I found out that they liked the video very much, I thought about chatting with them privately to see if they were willing to receive the product for free and leave a review for me. So I did this. I added a chat link of my WhatsApp in the website position of my tiktok background. After posting the link, I found that many people were willing to add me as a private friend, as shown in the picture

Then I tried to explore their needs and further test whether they were willing to be my reviewers and receive the products for free. The results were very good. They were all willing to do so. However, one thing to note is that most of them had never placed fake orders, so you need to teach them how to do it specifically. For example, you need to tell them what keywords to search for, which page and number to find your product, and then write a review after receiving the goods. The results were very successful.

In fact, evaluation is only one of the uses. When you have enough friends, we can directly send promotions to these users when Amazon launches new products in the future, helping your store to boost sales. You don’t need to always look for service providers to do promotions. The traffic is in your own hands, controllable and safe. In addition, Tiktok has more functions. For example, sellers on other platforms can also use it for promotions, or for traditional foreign trade sellers, this method can be used to attract potential customers, increase inquiries and increase orders.