Amazon Verification Update! New plan can save up to $40,000!

In previous account verification notifications, Amazon informed that the Consumer Notification Act will take effect on June 27, 2023, so the seller’s information must be collected and verified before that. It is generally defaulted to complete the verification before the act takes effect.

But yesterday, NANA found that some sellers in the big selling circle said that Amazon sent a new email again, which showed that sellers must complete various verifications before June 8.

Amazon should have first notified all sellers to complete the verification before the release of the Consumer Notification Act on June 27, and then opened the verification interface in batches. However, some sellers said that they did not receive relevant emails, which shows that Amazon is verifying in batches. After all, there were several bugs in the backend of Amazon during the verification period, such as the ranking system not updating and verification blunders, which made the sellers panic.

Today, NANA noticed a new change in Amazon backend verification. Previously, there was only a check mark in the column for completed verification, but now it appears (verifying) . This also informs sellers that Amazon has received the seller's verification information and the backend is reviewing it, so sellers don't worry~

When a new product is launched, it takes two or three months for reviews to be left. How can we quickly improve the conversion rate? Many consumers said that they would choose to check the ratings and reviews of the product before purchasing it, which greatly affects the buyer's purchase decision.

Therefore, product ratings and reviews have a direct impact on the conversion of brands and products.

In order to allow more sellers to try Amazon's quick review tool Vine program, Amazon launched a "limited two free" trial offer from June 5th to July 21st!

Participating locations for this offer include the United States, Canada, the United Kingdom, France, Germany, Italy, Spain, and Japan. The promotion period is from June 5 to July 21, 2023, for a total of 45 days.

Eligibility:

Brand owners with a professional selling account and completed brand registration;

The product is delivered by Amazon Logistics (FBA) and there is available FBA inventory;

Product details page has less than 30 reviews.

Please note:

If no review is received within 90 days from the date the seller's product was submitted to a Vine Voice, or if a review is received more than 90 days later, Amazon will not charge the seller the Amazon Vine program fee.

During the event, if the seller registers >2 products for the parent ASIN and receives ≥1 review within 90 days, Amazon will charge the seller the Amazon Vine program registration fee of US$200 for each parent ASIN; if no reviews are received within 90 days, no fee will be charged.