Spring promotion orders are not booming? Don’t panic, the big event is coming!

In recent days, the general state of sellers is: they seem to be busy every day, but they just don’t know what they are busy with.

Especially before and after the spring promotion. There are submissions, listings, and new regulations to deal with. As a result, after working hard like a tiger, I saw that the sales volume was only 2.5 yuan...

“The Spring Promotion doesn’t seem to have much effect on the US site.”

“+1, my sales are about the same as before, and my category ranking has even gone up, which is hilarious.”

Even the big guys in the sales group are complaining that the actual experience of this promotion is indeed not good.

But in fact, we can see the clues from the beginning of the spring promotion:

1. Short preparation time

The news was released in early March, the deadline for submission was on the 15th, and the activity had already started on the 20th. Sellers only had a few days to submit and prepare.

2. Product category coverage is not complete

The main popular products in spring promotions are still limited to the major categories of spring and Easter, and the response in other categories is average.

3. Careless timing

Just like what one of the big guys said above, starting the event on Tuesday is not a good time.

Plus Amazon’s usual style: taking the opportunity to rectify things.

With so many headache-inducing policies in place, the data is generally not that strange.

But don’t be discouraged! After all, the Spring Promotion has just begun, and sellers participating in the event should still be prepared and not lose heart too soon.

And! And!

The much-anticipated Prime Membership Day is coming!

My body, which had been stiff for a long time, finally warmed up again!

According to Alice's judgment:

The data from events like Member Day and Black Friday will definitely be much better than the spring sales, so we should pay attention to them from now on.

And judging from the data from previous years, the data from Member's Day has never disappointed us.

After all, this is a big annual event!

And unlike the Spring Promotion, there are no time and category restrictions. After all, this time Amazon released the news early for sellers to prepare.

“This is the real spring sale!”

“It’s not too early. For categories like fashion, products have to be selected several months in advance.”

"It's too late to enter the market after everyone else has started selling. This pace is really terrible."

The big bosses in the big sales groups really take it too seriously, and it is not an exaggeration to say that they should submit the report half a year in advance.

As expected, they are always complaining, but when it comes to serious matters, they are more curled than anyone else. Only the editor is the one who can neither curl nor lie flat, and is stuck in the middle and feels the most uncomfortable.

Finally, Teacher Alice would like to remind you of a few things to note about Prime Day:

1. Try not to change the price of goods recently

The system will refer to the recent prices of the goods to set prices, so the recent prices must be kept stable so that profits will not be affected by excessive discounts.

2. Try to rank the products participating in the event

The higher the ranking of a product, the more favorable the official policies will be.

3. It is recommended that all seasonal products participate in the event

For example, summer products. The promotion of seasonal products on Member Day every year is still very high.