URL shortening tools, as the name implies, can shorten URLs. If you are looking for a tool that can shorten URLs, or even want to have your own brand domain name, then let's take a look at these 14 short link tools!
Advantages of using a link shortener First of all, let's talk about what are the benefits of shortening URL links? Online sellers often use URL shortening tools to modify or simplify the original URL. If you have specific links pointing to products in your store, you can show them to consumers on social media. Some URLs are very long, and long links will be considered spam on Facebook, Google or other advertising platforms, so this is where a link shortening tool is needed. In addition, if you are setting up a social media campaign, you may need to use a short link. Obviously, a short link is easier for the audience to remember than a long link. If you are preparing to build your own website to showcase your products or services, you must use a short link tool for the URL. In addition, URL shortening tools can make the link look more concise and beautiful on social homepages. After all, no one likes to see a string of cumbersome and lengthy links on social homepages. Then there are retargeting links, which are a piece of code that you add to your website so that when visitors visit your website, you can then retarget those visitors and push ads to them. Website: https://bitly.com/ Bitly is ranked first on the list because it is very popular and some of you may have heard of it. In addition, Bitly can be integrated with other websites, such as Zapier, Hootsuite, and Buffer, which is also one of the reasons for its popularity. Overall, Bitly is a good choice for sellers. By using this tool, long links can be shortened quickly and easily. Bitly offers a free version and paid plans (monthly and annual). With the free version, users can create 500 branded links and 10,000 non-branded links. In addition, users can analyze the main sources of traffic. The free version is suitable for individual sellers or small businesses with less advertising. As shown in the picture above, the paid package starts at $29/month, and you can create 1,500 brand links and a free custom domain name. In addition, there are custom packages, and the platform will quote according to different needs. Bitly is ranked first in this list because its backend is very intuitive and user-friendly. Users can also view visitor click counts, visit statistics, and user personal information in the backend.Website: www.capsulink.com Capsulink 's main functions include: - Users can create custom branded short links in seconds;
- Users can easily view and track visitor locations, visit times, etc. in the background;
- Broken links can be repaired so traffic to short links is not lost.
- You can use analytics tools and branded domain names to create branded links for marketing ads.
As shown in the figure below, Capsulink offers four packages, including a free version. The free version provides 5,000 clicks per month, which is much more than the free versions of other tools! And there is no limit to the number of times you can shorten links, but you cannot get a brand domain name for free. Capsulink's paid plans range from $5 to $300 per month, with the most popular plan being the $40/month plan, which also provides access to the Facebook debugger tool and password-protected links. Capsulink's plan prices and features are shown in the figure below: Website: https://pixelme.me/ PixelMe is a multi-functional marketing platform. It is not only a short link tool, but also provides users with more functions. For example, users can add pixel codes to the shared links, which means you can create valuable content and deliver retargeting ads to website visitors. You can add retargeting pixel codes on Twitter, Facebook, Linkedin, Pinterest, Linkedin and Google Adwords platforms. In addition, you can also use its data analysis tools to track click data. All PixelMe packages offer a 7-day free trial and require registration of an account to use. However, its paid plans are more expensive than most tools, ranging from $65 to $249 per year. The most popular plan is the $124/year plan. The free trial allows up to 20,000 visitors, while the paid plan allows up to 50,000 visitors per month. But all paid plans offer QR codes, unlimited redirect pixel codes, unlimited link shortening, and more. Website: https://www.rebrandly.com/ After registering an account, users can shorten long URLs with one click on the website homepage. Rebrandly can be integrated with Zapier, which means it can be used seamlessly with other extensions (such as Firefox, iOS App, macOS App, Android App, etc.). As shown in the image above, Rebrandly offers a free version that gives you 5 custom domains, 5,000 clicks, and 500 branded links per month for free. Rebrandly has four paid plans, starting at $29/month. The most popular plan is the $69/month plan. If you need a customized plan, Rebrandly also offers on-demand plans, and you need to contact Rebrandly for a quote. In short, the higher the price, the more branded links, custom domains, and trackable links you get. These plans are expensive but worth it. For example, the lowest-priced paid plan gives you 25,000 clicks per month.Website: https://www.bl.ink/ BL.INK offers a free plan to users, which is very suitable for small businesses. One account can be used by up to 15 people. If it is not enough, you can purchase its paid plan, which can be used by 50 people or more. The reason why BL.INK's short link tool stands out is that users can create branded links, which means that users can add brand-related words to the URL. As shown in the above picture, BL.INK's price ranges from $0 to $599 per month. The price varies depending on the number of links you want to create and track. Free users can create and monitor 1,000 links and install PixelMe's tracking code. Users can track click data by geography, date, language, time, device, and referral URL. What's more convenient is that BL.INK can be integrated with multiple tools, including Adobe and Google Analytics. Website: https://www.poplink.io/ As shown in the picture, you can see that Poplink also has a Chrome plug-in version, which allows users to add tracking indicators and redirect pixel codes to short links. Users can also grab content through RSS readers and edit links. Users can even add descriptions, titles and images to the URL! As shown in the picture above, Poplink also has a free version, but the number of shortened links per month is limited to 5. The paid package Pro version is $15 per month. There is also a lifetime package, which only requires a one-time payment of $250 to get unlimited professional version features. All plans, including the free version, have the following features: - Root domain redirect code
- Unlimited SSL certificates
Website: https://rocketlink.io/ RocketLink is not only a short link tool, but also provides redirection services. Through this platform, you can add redirect pixel code to your branded links and customize the CTA button. In addition, it also provides - Customize thumbnail appearance
RocketLink has three paid plans. The Lift Off plan is $19 per month, the Space plan is $29 per month, and the Galaxy plan is $69 per month. The main difference in RocketLink pricing is the number of restricted features. All three plans offer unlimited clicks per month, but the number of editable links, custom scripts, pixel codes, and custom domains varies. However, all plans have access to analytics. Website: https://snip.ly/ Users can not only use Sniply to shorten links, but also add CTA buttons to links. When you share the link with others, they will see a CTA button that redirects them to any web page you set. It can be your website's homepage, affiliate landing page, or product page. Therefore, this tool is perfect for optimizing conversion rates. Sniply offers a 14-day free trial and four paid plans (as shown in the picture), ranging from $29 per month to $299 per month. Sniply's most popular plan is the Pro version, which costs $79 per month. It’s worth noting that unless you purchase the Business (or Agency) plan, your links will be branded with Sniply’s domain. Website: https://linkiro.com/ Not only does Link i r o offer a 7-day free trial for each plan, but it also lets you add calls to action to your short links . As shown in the picture, Linkiro has three paid packages. They are Basic Edition, Professional Edition and Business Edition. The prices are $12/month, $49/month and $99/month respectively. The most popular one is the Professional Edition package. It’s worth noting that the basic version doesn’t get a custom domain name, and only uses 1 custom script and 3 CTA buttons. All paid plans can perform data analysis, and the main difference between these paid plans is the quantity. Website: https://short.cm/ Click on the Short.cm homepage and you will find that its functions are no different from other tools, including data analysis and brand links. Importantly, its backend is clean and beautiful, and easier to read than other backends. In addition, Short.cm also supports Amazon's servers, which is especially useful for sellers! As shown in the figure below, we can see that Short.cm provides users with a free package, which includes 3 custom domain names, 1,000 brand links, and 50,000 click data. There are three paid packages, each of which can be tried for free. The prices are $20/month, $50/month, and $150/month respectively. Its features include: unlimited redirect links, hidden links, hidden sources, password protection, setting expiration time for shared links, and tracking links, etc. All of these features are available for an unlimited number of times with the $150/month package. Website: https://replug.io/ With Replug, you can create branded CTA buttons for your campaigns. You can also use custom short links to create your own branded links. As shown in the figure below, Replug has three paid plans, all with a two-week free trial period. The prices are $9/month, $49/month, and $79/month. The most popular one is the $49/month plan. All three paid plans provide unlimited shortened URLs, but other than that, the included content is different. It is worth noting that the basic version package cannot obtain a custom domain name. Only the Agency version can access the API, have dedicated customer service and online call service.Website: https://www.joturl.com/ The uniqueness of this tool is that it identifies the most effective marketing sources, finds out the campaigns and which channels drive the most traffic. You will also get branded links, CTA buttons, retargeting ads, deep links, analytics data, etc. As shown in the figure below, JotURL offers six paid packages, including monthly and annual fees. The annual fee package also provides free trials and discounts. Prices range from $7/month to $199/month, and the most popular one is the Pro annual fee package. Most of the features are the same across all the paid plans, but the difference is in the number of feature restrictions, which means you may have to spend more if you’re running a lot of marketing campaigns and not just tracking clicks. Website: https://tagon.link/ TagOn allows users to add pixel code to the shared link and redirect it. For example, you can use Adwords, Google Analytics, Facebook and any other tracking pixel code to monitor your campaigns. In addition, they also provide CTA buttons and provide the option to add photos and marketing scripts. TagOn has three paid plans, all of which offer a 7-day free trial. The price of the standard version starts at $17/month, the price of the professional version is $27/month, and the price of the business version is $197/month. The features included in each plan are shown in the figure below: In addition, TagOn also provides a free version to new users, which includes 500 clicks, 3 custom scripts/pixel codes/CTA buttons, but the free version cannot use a custom domain name. Website: https://web.utm.io/ UTM.io offers a free version to users, which includes free Chrome extensions, social media sharing capabilities, and 3 UTM templates. In addition to the free package, UTM.io also provides 6 paid packages, 3 monthly and 3 annual fee packages. The price and functions of the monthly fee package are shown in the figure below: Compared with the previous tools, UTM.io's packages seem to be more cost-effective. There are many short link tools, and it is impossible to say which one is the best! The specific tool you choose depends on your business needs. Most of the tools introduced in this article have free packages or free trials. Sellers can register as a user to try them out for free. 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