|
In the cross-border e-commerce circle, the actions of big sellers are closely watched and become the topic of conversation among small and medium-sized sellers. Recently, the dynamics of many big sellers have attracted the attention of many people in the industry. Let's take a look at which big sellers and cross-border e-commerce companies have something to eat recently. Zongteng Group received 500 million yuan in financing Just recently, there was a lot of good news from the cross-border e-commerce industry. Anker Innovations' IPO on the ChiNext was accepted, and cross-border e-commerce concept stocks were highly sought after. Cross-border logistics companies also lived up to expectations and released positive signals. In July 2020, Fujian Zongteng Network Co., Ltd. (hereinafter referred to as Zongteng Group) announced the completion of C1 round of financing of 500 million yuan. This round of financing is one of the largest single financings in China's cross-border logistics field in recent years. In the past year, Zongteng Group has completed two rounds of financing, with a cumulative financing amount of more than 1 billion yuan. According to the official WeChat public account of Zongteng Group, the new opportunity has prompted the cross-border logistics industry to keep a close eye on the changing trends of the industry, increase capital investment, improve service capabilities, lay out a future-oriented service network and value chain, consolidate and strengthen the "basic service facilities" of cross-border e-commerce, and build higher capital barriers. Therefore, this round of financing is timely and will help Zongteng achieve greater leapfrog development in the next two years. In the context of the global epidemic, capital investment will be more cautious, and the choice of capital also means the direction of the industry. Why can Zongteng Group win the favor of capital in such a headwind environment? Industry insiders have summarized the following reasons: 1. Promoted by global online consumption demand and national policies. 2. The bonus period of the cross-border e-commerce industry attracts capital investment. 3. Zongteng Group’s complete integrated service system and corporate strength. It can be seen that the efforts behind Zongteng’s 500 million yuan financing did not happen overnight. Cross-border e-commerce requires long-term efforts. It also reflects that in the future, capital will pay more attention to the integration of channel resources, comprehensive service levels, and big data capabilities. Various problems exposed during the acquisition of Yibai Network Recently, the listed company Huakai Creative is in the process of acquiring Shenzhen Yibai Network. Data shows that Yibai Network is a cross-border export retail e-commerce company that relies on China's high-quality supply chain resources and is market-oriented. In the first quarter of this year, Yibai Network's total sales receipts were approximately US$157 million (equivalent to approximately RMB 1.1 billion), an increase of nearly 30% compared with the same period in 2019 (unaudited). Judging from the data, Yibai Network can be called a big seller among big sellers, but recently during its acquisition process, it faced layers of review by the exchange and the China Securities Regulatory Commission, which also exposed its various problems. According to the report disclosed by Huakai Creative, the following aspects of Yibai Network are being strictly examined by the Shenzhen Stock Exchange: 1. Examine Yibai Network’s order-padding behavior and require that the export tax rebate amount, etc., be combined with Yibai Network’s logistics and transportation records to explain whether it matches Yibai Network’s overseas asset income.
2. Examine whether Yibai Network’s tax payment is in compliance with regulations, and require Yibai Network to disclose the income tax policies applicable to different business entities and the actual tax payment situation.
3. Review the status of Yibai online store, including the number of new online store sales, customer acquisition channels, the number of stores owned by employees, and sales.
4. Review the inventory situation of Yibai Network and require additional disclosure of the inventory details of Yibai Network’s domestic warehouses, third-party overseas warehouses, and Amazon FBA warehouses in the past two years. Among the above content, many issues involve the confidential information of cross-border e-commerce companies, and also expose the shortcomings of Yibai Network. It is unknown how it will explain behaviors such as brushing orders and using employee information to register. In addition to the various issues related to the acquisition, another recent move by Yibai Network has attracted everyone's attention. In order to achieve better marketing performance, Shenzhen Yibai Network Technology Co., Ltd. announced a bonus plan for all employees in 2020. The goal this year is to achieve sales of 5.5 billion, and the maximum bonus for employees after completion is 15 million. The incentive bonus starts at 8 million, and the bonuses for achieving sales targets are 8 million, 10 million, 12 million, and 15 million respectively. Small and medium-sized sellers: So this is what big selling is! Are you still hiring? Youkeshu's 2019 performance did not meet the target, and the bet was not completed Recently, Tianze Information issued an announcement stating that Youkeshu’s performance in 2019 did not meet the target and failed to complete the gambling agreement with Tianze Information. According to the gambling agreement signed by both parties, Youkeshu needs to achieve a net profit of 330 million in 2019. In fact, in 2019, Youkeshu achieved a net profit of about 300 million (295 million yuan), with a difference of more than 30 million. Tianze Information also stated in its financial report that Youkeshu's performance in 2019 has improved significantly compared with 2018. There are some differences between Youkeshu's net profit in 2019 and the expected promised profit. There are several reasons: - The scale of Youkeshu's debt financing in 2019 was similar to that in 2018, which failed to keep pace with the growth of its business, and obviously limited the growth space of its overall business;
- The internal management optimization implemented by the company in 2019 resulted in a temporary reduction in the number of employees and adjustments to the division of labor, which to a certain extent limited the rapid growth of the business;
- The company adjusted its business focus based on the overall situation of the platform. Old platforms such as Walmart moderately controlled their scale, and the business of new platforms and new models such as Shopify had not yet been fully developed in 2019.
Although the performance bet was not completed, the news that Xiao Siqing became the actual controller of Tianze Information was widely circulated in the cross-border circle, and many cross-border people expressed their support and optimism. On June 30, Tianze Information released the latest announcement: the company believes that the controlling shareholder and actual controller have been changed. After the change, the controlling shareholder and actual controller of the company is Mr. Xiao Siqing. We can also wait and see what the future of Youkeshu will be like. After eating the above-mentioned popular melons, do you feel emotional? These two days are the days of the college entrance examination. As the saying goes, if you do well in cross-border e-commerce, your future boyfriend will take the college entrance examination. As a small or medium-sized seller, you may envy the brilliant achievements of these big sellers, but you must know that success is not achieved overnight, but depends on long-term hard work. We can also learn from their good practices and take a step closer to becoming big sellers. Cross-border e-commerce often involves risks and rewards. Sellers may have other opinions on the above-mentioned hot-selling trends. You are welcome to share them in the comment section.
Note: Part of the content of the article comes from the Internet Statement: When reprinting this article, the title and original text must not be modified, and the source and original link must be retained.
|
