According to iPrice's latest research, Tokopedia became the most visited e-commerce in Indonesia in the second quarter of 2021. Its monthly visits reached 147.79 million. Shopee ranked second with 126.99 million. It was followed by Bukalapak, Lazada and Blibli.
The data is for the second quarter of 2021, and Tokopedia has been the champion since the first quarter of 2021. Previously, Shopee has been ranked first since the fourth quarter of 2019 and has continuously occupied the first place in monthly network visits.
Although Tokopedia outperforms Shopee in terms of monthly web visits, in the e-commerce rankings of AppStore and Playstore, Shopee still ranks first, while Tokopedia ranks second in AppStore and fourth in PlayStore.
Shopee also outperforms Tokopedia in terms of visitors using social media such as Twitter, Instagram, and Facebook.
In addition, Shopee is still the e-commerce website with the largest number of employees. In the second quarter of 2021, Shopee had 12,192 employees in Indonesia. Tokopedia has 4,944 employees, less than half of Shopee's number of employees.
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