The battle between "Li Ziqi" and capital has spread to cross-border independent sites? (Free benefits included)

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In the past three months , not only did Li Ziqi not lose popularity due to the suspension of updates, on the contrary , her every move has become a hot topic of discussion. The game of interests between her and Weinian has attracted everyone's attention, and netizens have never stopped speculating about the "equity conflict" between them .

In this dispute over interests, not only Li Ziqi's original intention of creation was harmed, but also Li Ziqi's cross-border independent website.

After just three months of suspension, the traffic on Li Ziqi's shopping website plummeted to a freezing point .

Many sellers speculate that the main reasons for the rapid decline in independent station traffic may be :

1. Li Ziqi 's social media section will no longer be directed to this website;

2. The page layout and products of the independent website do not capture the real preferences of foreigners .

Low product added value and low repurchase rate

Therefore, after leaving Li Ziqi's external link support , the independent website products quickly lost sales and traffic.

Li Ziqi's original intention of setting up an independent website was to promote Chinese culture, but unfortunately the operation of the independent website did not attract users as much as her videos , resulting in a large amount of traffic being lost.

Li Ziqi's external network traffic

On the premise of having a certain amount of traffic, if you want to build a good independent website, you should seriously research the overseas market to increase foreigners' acceptance. You can even combine foreign culture and customs to create products with Chinese characteristics, so as to gain the favor of foreigners and make more money.

Therefore, when selecting products, we should think more about their needs from the buyer's perspective, and not use our own thinking and the Chinese market to judge their needs.

EasyYa product selection plug-in ^free is a big data product selection tool that meets the product selection and development needs of our cross-border sellers and helps us understand customer portraits and real preferences .

If we were to operate Li Ziqi's independent website , we would definitely not select products as we did before . Instead , we would decide whether to make potential products by understanding the real needs of foreigners and other factors .

Starting from product selection , we must first clarify our own positioning and category planning. While making products that combine Chinese and Western cultures , we must also ensure the profitability of the products while avoiding infringement .

Under this premise , combined with the brand tone of "Li Ziqi" , we have a wide range of categories to choose from , including furniture & kitchen supplies , shoes & jewelry , sports equipment & outdoor supplies , and gardening products, which are all good choices .

Taking into account the practicality of the product and factors such as sea transportation , we chose the gardening subcategory . Through the EasyYa product selection plug-in, we can quickly understand the market prospects of this category , and the market capacity is not bad .

Based on the randomly selected samples , we know the average price of the product . With the brand image, there is still a premium , so the product is profitable and falls within a feasible range .

Once we are sure it can be done , we will quickly find the advantages and disadvantages of the product based on the buyers’ complaints and concerns, and understand the real preferences of foreigners .

Through the EasyYa product selection plug-in , we can find that the product has shortcomings such as "shallow and small pockets , small style , and non-adjustable shoulder straps " . Based on these shortcomings , we can easily find the development direction . At the same time, combined with the brand tone of "Li Ziqi" for modification optimization and secondary creation , there is no doubt that it can improve product competitiveness and create brand differentiation.

In addition , the EasyYa product selection plug-in can also help us prepare stocks efficiently and optimize operations . I believe that both experienced sellers and novice sellers can use it perfectly and develop more useful ways of playing . For this reason, we not only made a plug-in , but also created a more convenient "EasyYa Product Selection" applet ^free for sellers , allowing sellers to go into battle with ease .

"Yiya Selection" applet

Put data in your pocket and find business opportunities more conveniently

Inspiration suddenly strikes you but it is inconvenient to understand the product market ?

Use the "Yiya Product Selection" mini program to check and keep a record so you won't forget.

"Yiya Selection" applet

In addition , the "Yiya Product Selection" mini program can also help us understand the advantages and disadvantages of products , explore the groups and scenarios in which products are used, and thus make products that are more popular with foreigners .

The reason why the traffic of Li Ziqi's independent website dried up quickly is probably because she did not make products that are popular with foreigners. Therefore, when selecting products, if she could first use the "Yiya Product Selection" applet to investigate the real preferences and market of foreigners, and make some products that combine Chinese and foreign styles based on the preferences of foreigners , she would have a great chance of turning the tide .

Look at the market from a different perspective

EasyYa product selection app is now available

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