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▶ Video account attention cross-border navigation On February 21, local time, Russian President Vladimir Putin delivered a national video speech, announcing that he recognized the Donetsk People's Republic, which is self-proclaimed by the civilian armed forces in eastern Ukraine, and the Luhansk People's Republic as independent countries.
This shocking "big melon" has also attracted the attention of many cross-border people. In recent times, the stalemate between Russia and Ukraine has become a hot topic in global trade. Once a war breaks out, the global container supply chain is likely to be disrupted. The unpredictable international situation always affects the cross-border direction of sellers. Looking at the United States, another country at the center of the storm, the current epidemic situation is still severe, which has further stimulated the surge in demand for epidemic prevention supplies, bringing market opportunities to many cross-border sellers. It topped the BS in multiple categories and the best-selling store ranking soared to second place!Previously, the news that iHealth's US subsidiary signed an order for nearly 10 billion COVID-19 testing reagents sparked heated discussions in the industry. This sky-high transaction also successfully helped iHealth wipe out the gloom on its performance in the first half of last year. It is expected that its full-year net profit will soar by nearly 300% to around 900 million to 1.2 billion. At present, the transaction is progressing in an orderly manner. As of February 15, iHealth has delivered a total of 177,139,080 units of iHealth test kit products to the contract counterparty, and the US ACC has successively paid a total of US$357.3 million, or approximately RMB 2.265 billion, for 69.97 million test kit products. ▲ The picture comes from Jiuan Medical’s announcement According to the latest statistics, the U.S. ACC has paid a total of US$464.5 million for 91.14 million test kits. The above payment was fully received on February 16, equivalent to approximately RMB 2.951 billion. iHealth, which has been gaining popularity recently, has also achieved remarkable results on the Amazon platform. It is understood that iHealth forehead thermometers, COVID-19 test kits, blood oximeters and other products have topped the best sellers in multiple categories on Amazon. At present, the number of COVID-19 patients in the United States is still increasing by tens of thousands per day, and there is still a long way to go to prevent the epidemic. Based on this situation, the demand for Jiuan Medical's related products remains high and the popularity continues to rise. According to the Seller Ratings list, iHealthLabs, the main store of iHealth Medical, has soared to the second place and even won the championship for a time. The total number of reviews in the past 30 days is as high as 8,911. Looking at the top of the list, we can see that AnkerDirect, the main store of 3C giant Anker Innovations, ranks seventh. Previously, Anker has been ranked in the top two of the list, but it has been declining slightly since last year. Although the total number of reviews is second only to the top-ranked American domestic best-seller Pharmapacks, its performance in the past 30 days is slightly unsatisfactory. The ups and downs of the rankings of big sellers objectively reflect the volatility and instability of the market. At present, changes in the political and economic situation of various countries, logistics and transportation risks, and consumer demand structure all directly or indirectly affect the sales of sellers. However, overall, the big sellers still show a relatively good development momentum in the turbulent market environment. In addition to the competition for market share, the competition for talent has also been fierce in recent times , and some big sellers have directly issued shares to employees. The competition for talent is fierce, and Dama is implementing an employee stock ownership plan!As the golden March and silver April season approaches, there have been waves of cross-border resignations and layoffs. However, as we enter 2022, the recruitment market is also quietly changing. Small and beautiful boutique operation routes are gradually becoming the mainstream, and the demand for high-level talents is also more vigorous. Soon after returning to work after the Chinese New Year, Anker Innovations released more than 60 positions to recruit talents. At the same time, a number of big sellers in the industry also used their own methods to attract and retain talents. It is learned that Zhejiang's Mujia Home Furnishing Co., Ltd. recently issued an announcement that it will implement an employee stock ownership plan. Participants are employees who have signed labor contracts with the company (including subsidiaries) and received salaries, and the number of participants will not exceed 30 people. Mujia Home Furnishing's main products include curtains, cushions, bedding and other household items and outdoor home products. The products are mainly aimed at overseas consumers in many countries such as the United States, Europe, and Japan. Its brand DECONOVO has successfully gained popularity overseas and is a hot seller on platforms such as Amazon. According to its third-quarter financial report, in the first three quarters of 2021, Mujia Home Furnishing's total revenue was 453 million yuan, a year-on-year increase of 24.57%, and its net profit was about 28.69 million yuan, a year-on-year decrease of 25.37%. Due to factors such as rising freight and costs, profits have declined, but the overall development trend is still stable and upward. ▲ The picture comes from the announcement of Mujia Home Furnishing It is understood that the source of the planned stocks is the company's private placement of stocks, and it is planned to subscribe for 100,000 shares of the company's private placement of stocks, accounting for 0.18% of the company's total share capital after the private placement. The announcement disclosed that the funding source for this plan is employees' legal salaries, self-raised funds and funds obtained by other legal means permitted by laws and administrative regulations. The employee subscription price is 20 yuan per share and the duration is 10 years. ▲ The picture comes from the announcement of Mujia Home Furnishing Mujia Home Furnishing implements this plan mainly to establish a long-term and effective talent mechanism for the company, fully mobilize the enthusiasm of the company's middle and senior managers and core backbones, attract and retain outstanding talents, and enhance the cohesion of the company's employees and the company's competitiveness. This means that employees not only have the right to obtain labor remuneration according to their work, but can also obtain the benefits brought by capital appreciation, and establish a deeper community of interests with the company. Saying goodbye to the year 2021, which was marked by a wave of account bans and price wars, the development focus and strategic direction of major cross-border companies are gradually shifting in the new year. The trend of small and beautiful is sweeping, and attracting and retaining outstanding talents is an important means to promote the development of the company. What do you think about this? Feel free to leave a message in the comment area~
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