1.29 million sold in January! This Chinese product is sold out by Europeans!

It was observed that a few days ago, a piece of news that " Europeans are buying up Chinese electric blankets " became a hot search on Weibo, sparking widespread discussion among netizens.

▲ The picture comes from Sina Weibo

In the past, electric heating products have been lukewarm in overseas markets. The abundant gas and firewood resources in Europe and the United States have determined that it cannot become a mainstream heating equipment. As the European energy crisis gradually intensifies, local residents have to seriously consider how to survive this year's cold winter.

one

Natural gas supply cut, Europe faces "coldest winter"

Natural gas is the most widely used heating energy in Europe, and Russia is the largest natural gas exporter to European countries. As of last year, 40% of Europe's natural gas imports came from Russia.

▲ Image from TRADING ECONOMICS

Although some countries have sufficient wood reserves in their forests, the trees must be dried for a long time before they can become firewood, so they cannot be supplied in large quantities in a short period of time. Therefore, some Europeans began to consider using electric heating equipment, which was rarely used in the past.

two

The demand for warming products has increased significantly, and electric blankets have become a hot item

It is learned that data from the China Household Electrical Appliances Association shows that the export of electric heating products has grown significantly since 2022. From January to July, the cumulative export value of air conditioners, electric water heaters, electric heaters, electric blankets, and hair dryers was US$1.99 billion, US$130 million, US$490 million, US$33.4 million , and US$160 million, respectively. Among them, electric blankets led other categories with a growth rate of 97% .

▲ The picture comes from the General Administration of Customs of China

▲ The picture comes from Amazon Germany

▲ The picture comes from Amazon Germany

The surge in demand for heating appliances in Europe has made many cross-border sellers eager to try, but it is not easy to do this business .

three

European heating appliances export matters needing attention

Since different countries have different habits of using household appliances , many common domestic heating products need to be locally improved. At the same time, because the power supply power of different countries is different , the products also need special adaptation.

1. Fill in the application form (in English);

2. The applicant provides test samples;

3. Provide product manuals, pictures, technical documents, etc.;

4. The laboratory conducts a full set of tests on the applied products and differential tests on related models according to relevant EU testing standards. ;

5. After the test is completed, a test report is issued;

6. The project is completed and the CE certificate is issued.