What is the Amazon Vine Program? Amazon Vine Program Review

What is the Amazon Vine Program? Amazon Vine Program Review
Amazon Vine is a program that Amazon invites the most credible reviewers to express their opinions and views on new or pre -sale products to help other buyers make wise shopping decisions .

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purpose

Providing general buyers with more honest, professional and unbiased reviews to refer to when purchasing.

Participation Requirements

There are no restrictions on leaving reviews for products, new and old links are irrelevant, and there are links for UPC uploads.

Vine provides 3 levels of service

Basic – allows registration of 5 products;

Plus – allows registration of 10 products;

Premium – allows registration of 20 products.

introduce

The Amazon Vine program was launched in 2007 and is an internal service that allows manufacturers and publishers to get reviews for their products on Amazon. The Vine program operates independently on Amazon's US, UK, France, and Germany sites.

Currently, this plan provides three types of services, including: Basic Edition, Advanced Edition and Premium Edition, which allow registration of 5, 10 and 20 products respectively. Sellers can choose freely, and the cost of participating in the plan is also determined by the sellers.

Amazon Vine customers include: Logitech, Harper Collins, Philips, Samsung, Bose, Sony, Tefal, Microsoft, Breville, Bosch, Garmin, Dyson, Remington, Case Logic, Creative, Braun, Sennheiser, Olympus, LG, Black & Decker, Acer and Walker Books.

Product categories include books, furniture, movies, toys, clothing, electronics, appliances, sports equipment, food, personal care products, jewelry and other sundries

Membership

Members of the Vine program, also known as Vine Voices, are selected from Amazon's many reviewers and reviewers who have won the Hall of Fame. Vine Voices must be invited by Amazon to participate, mainly based on the reviewer ranking, the quality and helpfulness of the review (Helpful Vote), and whether they have a particularly professional review for a certain category of products.

Participation Process

Amazon sends a list of products to be reviewed twice a month to members who join the Amazon Vine program. Reviewers can choose two products from the list to review each time. As long as they write a constructive review within 30 days, they will have the opportunity to get the product for free, but they are not allowed to sell or transfer it on Amazon.

Vine reviews are independent, so suppliers cannot influence, modify or edit these reviews. As long as these Vine reviews comply with regulations, Amazon will not modify or edit them. Such Amazon officially certified reviewers will display the words "VINE VOICE" on their reviews.

How to join the Vine Program to review products

1. Amazon Vendor Central will invite certain brand sellers or large manufacturers to become members, and then the products will be eligible to become Vine Program review products.

2. Register for a Vendor Express account and agree to the terms. This is the only way for third-party sellers to become Vine Program members.

cost

To join the Vine program, suppliers must pay an additional fee ranging from US$2,500 to US$7,000 to list an ASIN, and there is a limit on the number of products that can be promoted each time, with only 15 to 100 products being promoted at a time depending on the category.

References

  • 1. Amazon Vine Program: Are you eligible? : Bikuer [cited on 2018-05-04T16:00:00.000Z]

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