11STREET is an e-commerce website operated by SK planet, a subsidiary of SK Group, one of the three largest companies in South Korea. 11 Street is abbreviated as 11st in Chinese . Founded in 2008. Headquartered in Kuala Lumpur. Website: https://www.11street.my/introduce11street also has a presence in Turkey and Indonesia, where it is called n11 and elevenia, respectively. 11street has a wide range of product categories to choose from, including fashion, electronics, groceries, health and beauty, kids and babies, leisure and sports, home and living, and books and services, including e-coupons. composition11street is a joint venture between Axiata Digital, SK Planet and PUC Ventures develop In May 2015, Korean e-commerce company 11street launched its iOS and Android apps, quickly entering the Malaysian e-commerce market. In 2015, the transaction volume of Thailand's e-commerce market reached 2.1 trillion baht (about US$58.4 billion), an increase of 3.65% over 2014. In October 2016, Japan's Rakuten announced the official opening of its official flagship store on the Korean e-commerce platform 11street. The flagship store aims to provide Korean consumers with high-quality and popular Japanese products. In July 2016, 11street, South Korea’s most popular e-commerce platform, launched a Thai version of its platform and mobile app, officially entering the Thai market. In August 2018, 11street announced its transformation in collaboration with Founder Group and will launch a series of payment methods including e-wallet services such as Boost and Presto, opening a new chapter in its online shopping reform. 11street is launching the Sayangi Malaysia (Love Malaysia) campaign from August 6 to September 30, promising exclusive deals and giveaways. FinancingIn June 2018, South Korean mobile operator SK Telecom announced that it would invest US$449 million in its subsidiary's e-commerce platform 11Street Shopping Mall. |
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