Vinted is a second-hand clothing trading platform based in Lithuania, mainly active in the French and German markets. Website : https://www.vinted.com/ Founders: Milda Mitkute and Justas Janauskas Founded: 2008 Headquarters: LithuaniaIntroduction to VintedVinted was founded in Lithuania in 2008 and currently has websites and apps in the United States and Europe, and has been very successful in the French and German markets. The platform provides members with the buying, selling or gifting of second-hand goods (clothing, shoes, accessories). In addition, they can make friends and share fashion ideas in the Vinted app community. Vinted offers users a way to make money from old items while also allowing them to buy classic styles at a fraction of the retail price. Earlier this year, Vinted added lifestyle products, becoming the go-to platform for consumers to design their own home style. Vinted Current StatusVinted's offices are located in Vilnius, Berlin, Warsaw and Prague. These locations help us operate in 12 markets: UK, France, Germany, USA, Poland, Czech Republic, Lithuania, Spain, Austria, Luxembourg, Belgium and the Netherlands. Vinted PositioningIn an effort to avoid the word “second-hand,” Vinted bills itself as a platform for “pre-loved” (a euphemism for second-hand) clothing and accessories that people can sell or exchange through its website and iOS and Android apps. Vinted Profit ModelSellers can list and sell on Vinted for free which is a big bonus (although buyers will be charged a small fee). However, they only pay when they receive the product (post a photo of the post office receipt as proof of postage). Vinted's financingIn December 2015, Lithuanian startup Vinted received $27 million in investment, led by German media company Hubert Burda Media, followed by Accel and Insight Venture Partners. In September 2018, second-hand clothing trading platform Vinted received 50 million euros in Series D financing, led by Sprints, with participation from Burda Media, Insight Venture Partners and Grinda's FJ Labs. |
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