Amazon, is it really getting harder to do business...?

I heard that it’s getting harder and harder to do business on Amazon. Is that true?

This question is asked by many people every year.

Every year, the answer is the same.

I think it's getting harder and harder.

But why is it getting harder to do?

We can't just throw out a conclusion.

Someone should tell you why.

In fact, any industry will become more and more difficult.

Because after the initial wild growth stage

The market will become more and more standardized

Your competitors will become more and more professional

If you don't keep up

You will be ruthlessly eliminated by this market.

For example:

At a subway entrance with a lot of traffic

You are the first person to set up a street stall to sell mobile phone films

You will make money very easily

Even if the craftsmanship is not that good

The price is not that affordable either.

But you're still doing great business

In the second month, a few people came to grab your business. They set up their stall next to you. Their craftsmanship was better than yours, and their prices were cheaper than yours. Your business began to plummet. In the third month, the Urban Management Bureau stipulated that stalls were not allowed at subway entrances. If you still wanted to do the mobile phone film business, you could only rent a small stall on the underground first floor of a shopping mall connected to the subway entrance. Everyone was confused, right? The cost went up immediately. What to do? Most people decided to quit and change careers. Among them, there was only one person who took over the stall. The environment became better, and his staff became more professional. Relatively speaking, the price was also higher than before, but all the traffic was his. His business, on the contrary, was better and more profitable than before. He even took over other stalls in other shopping malls and started a chain business.

As for you, you can only keep sighing that business is becoming more and more difficult. What should I do next?

Any industry will definitely go through this process, so it’s not that business is becoming more and more difficult, but that the market is becoming more and more standardized, your competitors are becoming more and more professional, their levels are getting higher and higher, but you have not kept up with the pace, that’s all.