Many sellers are confused about launching new products or hot-selling products. In addition to promoting in Amazon Facebook groups, are there any deal sites with low thresholds and high cost-effectiveness that can be arranged? Today, Zhaodanmao will give you a professional introduction to Techbargains, a promotional website that ranks 49th in the Deal site in the consumer electronics category in the United States. The full text is 3,000 words, and it is recommended to save it for later reading! Techbargains is one of the mainstream discount websites in the United States. From the name of the website, we can roughly judge that this deal website is suitable for electronic technology products. However, this is a discount website that can only be posted by website editors. It does not provide any celebrity or self-registered account channels for posting. It is precisely because of the nature of this editorial review of postings that this promotional website has been able to survive from its inception in 1999 to the present day, and has continued to rise in the rankings among consumer electronics websites. If you want to know whether it is worth spending money to put your own category products on this deal site, you must not simply spend money on trial and error; instead, you can draw fundamental conclusions through data-level analysis ; then we can make further decisions and put products on the promotional website. Today, Zhaodanmao will analyze techbargains, a mainstream discount website in the United States: Core audience geographic location analysis We can see from the data of geographic & regional targeting that the country and region that pushes the most traffic to the Techbargains website is the United States, which accounts for 96.2% of the website's traffic. Website traffic analysis In terms of website visits, the total number of monthly users is 1.84 million , the average user stay time is 2 minutes , and the number of pages per visit is 1.6 pages ; Through the analysis of these data, we can conclude that the traffic of this website is not bad, most of them are browsed through computers, and only the posts on the first two pages have the highest exposure! Promotional website traffic analysis From the website traffic output data, Amazon platform absorbed 72.87% of the website traffic , ranking first among all the receiving websites, and it has risen by 1.84% recently . On the contrary, the share of Walmart platform's traffic diversion through this promotion website has dropped by 17.97%. Through the above three levels of analysis, Zhaodanmao can draw the conclusion that the visits and traffic of Techbargains promotion website are good and very accurate for Amazon sellers in North America; it is more suitable for Amazon product placement in the electronics category. The permanent navigation bars of Techbargains promotion website are: Stores This module is mainly used to classify and navigate sales platforms for website users, and the ranking is roughly consistent with the website's exported traffic ranking, with Amazon and Walmart ranking at the top. Computers It is one of the most popular categories on the techbargains website, which mainly focuses on desktop computers, assembled computers, professional game coins, display screens, etc. The website hopes to give users in need the lowest price in the market. Electronics In this module, users can find the lowest discount prices on products such as TVs, mobile phones, game consoles, tablets, smart wearables, etc. Lifestyle & Home In this module, there are many subcategories, covering discount information on household appliances, kitchen supplies, furniture products, clothing and shoes, smart home, maintenance tools, and other products that are closely related to our lives. Small Business It mainly provides office computer peripheral products with super low discounts for office companies, and even provides services such as VPN; its main sales platforms are Walmart, Office depot office max, DELL business, etc. The remaining 2 sections For the remaining two sections, the editors will flexibly update the promotions of hot-selling products based on seasonal products and holiday products. Techbargains discount website covers a wide range of categories, mainly Amazon platform, and other platforms account for a very low proportion; similar discount websites are more sensitive to product prices, because in order to continue to maintain the number of visits to the website, editors must help users get the most favorable prices on the entire network as much as possible! Therefore, it is recommended that sellers with needs can try to cooperate to increase product exposure. When a product is selected by Techbargains editors and published on the promotion website, a Techbargains post will be created. This post is the link for users to enter the promotion website to see the discount promotion information and purchase the product. Below, Zhaodanmao will briefly explain the content and link of the post: Post display order When a product is selected by an editor and posted on a promotional website, the post will be displayed by default in the Latest Offers column on the homepage. The order of the posts will gradually decrease over time, and they will be tagged with corresponding category labels. The last update time of the post can also be clearly seen on the page. Post categories If the product published by the editor belongs to Amazon's DOTD or Gift ideas, the editor will also label and classify it according to the category or nature of the product to help sellers find the promotional products they want more accurately. Post information display The blue font parts on the post are all hyperlinks, which are used to jump to the Amazon product landing page; if you use a purchase discount code to post, it will be displayed in the post information and [Reveal Code]. In addition, the post also uses data embedding, which can clearly show how many users clicked the button to reveal the code. For example, from the post below, we can see that 43 users got the discount code today! |
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