Help sellers win repeat business! Etsy will issue coupons to selected users!

It is learned that according to foreign media reports, Etsy recently issued an announcement that in order to attract more buyers to shop on Etsy, it will issue coupons to selected buyers, allowing them to get a 20% discount on their next purchase.

The report said that selected buyers will receive an email with a 20% discount coupon fully funded by Etsy. The coupon will be valid for two days and will expire.

Etsy said the move will bring more repeat customers to sellers, and in the future, Etsy will continue to build marketing opportunities and resources to promote sellers' business development.

It is learned that Etsy started a similar coupon campaign in June and claimed that it "successfully attracted many buyers to return to Etsy to shop." In addition, it also revealed that it sent coupons to 8 million buyers in 2021 and invested more than $1.3 million.

It is reported that this is part of Etsy's intensified marketing promotion. Earlier this month, Etsy CEO Josh Silverman said that in preparation for the upcoming holiday sales season, it will invest more than $600 million in marketing.

Editor ✎ Nicole/

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