Costco's December sales increased 9.9% year-on-year, with e-commerce becoming the main driving force

Costco's December sales increased 9.9% year-on-year, with e-commerce becoming the main driving force


It is learned that on January 9, according to foreign media reports, Costco performed strongly during the holiday shopping season, with sales in December increasing by 9.9% year-on-year.


According to the latest report, in the five weeks ending January 5, 2025 (December retail month), Costco's net sales were $27.52 billion, a year-on-year increase of 9.9%, higher than last year's $25.03 billion. Net sales in the first 18 weeks of fiscal 2025 reached $94.04 billion, an increase of 8.0% from $87.07 billion in the same period last year. Among them, total comparable sales increased by 7.4%, and e-commerce sales increased by 34.4%.


The report pointed out that due to the fact that Thanksgiving, Black Friday and Cyber ​​Monday were postponed by one week compared with last year, e-commerce sales in December are expected to increase by 15 percentage points, bringing a positive impact of about 1.5% on total sales and comparable sales. Analysts said that as price increases have continued for nearly three years, more consumers are turning to large retailers to get discounts, and these retailers have effectively kept prices low with stronger bargaining power and flexible product procurement methods.


Michael Baker, an analyst at Davidson, believes that Costco's products are attractive to consumers, keeping overall consumption stable. He pointed out that Costco's financial data in December showed that its investment in e-commerce has achieved obvious results. The strong performance of e-commerce sales mainly came from non-food products, which are more inclined to discretionary consumption, reflecting that Costco's competitive advantage in non-food categories is expanding.


Author ✎ Rayna/

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