【Amazon】How to improve conversion rate?

【Amazon】How to improve conversion rate?

text

Related videos
Related video shorts are located above the comment area on the Amazon page and at the conversion position. When browsing on a mobile phone, you will see the video first and then the comments.
Related videos include unboxing videos, product details explanations, usage scenario demonstrations, etc. After the buyer takes the video, upload it to the related video location.
Related VideoWhat are the benefits
1. Improve conversion rate: Compared with product pictures and text information, videos can fully display product features and details, deepen buyers' understanding of the product, and improve product conversion rate.

2. Enhance user experience: Enhance user experience through video demonstrations, reduce after-sales problems, and more intuitively display product details and functional usage, effectively reducing a series of returns and exchanges and negative reviews caused by product color differences and operating methods.

3. Video traffic diversion: You can put it on the competitor's page to divert traffic to your own page, and the video can be used through multiple channels such as the site and social media to increase product exposure.

4. Prevent competitors from stealing traffic: Occupy the Related Video position on the page to prevent competitors’ videos from entering

5. Increase page dwell time : Buyers watch videos and stay on the page for a long time, thereby increasing conversion rate

<<:  Is there anyone who doesn’t know that Amazon has officially added a new advertising statistics tool?

>>:  How to promote new products on Amazon?

Recommend

Amazon's Growing Grocery Market Share Is Sending a Cold Shock to Walmart

Walmart’s market share in the food and grocery spa...

The “halo effect” of back-to-school shopping: U.S. e-commerce app downloads surge

According to the latest data released by mobile an...

What is My.com? My.com Review

My.com is the international subsidiary of the Russ...

How to use Google Keyword Planner to mine effective keywords?

How to set accurate keywords so that ads can be d...

What is a Commercial Invoice? Commercial Invoice Review

Commercial Invoice, also known as invoice in forei...

[Practical Tips] How to get tax refund for Amazon European advertising? How to check if product images have been stolen?

Old accounts should be subject to 20% tax deducti...

TikTok Shop’s cross-border POP in the US has increased fivefold! Content e-commerce is experiencing explosive growth

While traditional shelf e-commerce encounters diff...

What should I do if my account is deactivated after registration?

What should I do if my account is disabled after ...

Summary of several updates to Amazon coupons feature!

In recent times, Amazon's update frequency ha...

What is a Robotic Tech Vest? Robotic Tech Vest Review

Robotic Tech Vest, or RTV for short, was launched ...

Nearly 80% of sellers are profitable! What is Amazon's secret to success in the past 22 years?

It is learned that JungleScout recently released t...

What is the new Amazon-Apple deal? Review of the new Amazon-Apple deal

Amazon has signed a new agreement with Apple that ...

Research shows: Amazon's own brands are not that successful, Anker and Orolay show you where to go

Amazon’s private label brands aren’t as successfu...

What is the US DOT vehicle parts certification? US DOT vehicle parts certification review

DOT is the abbreviation of the United States Depar...

What is Amazon's "sell-along" policy? What are its effects on sellers?

<span data-shimo-docs="[[20,"一、亚马逊跟卖"...