Daily Sharing (September 9)

Three background data that Amazon sellers must read every day!

Amazon operations must look at three major backend data every day: store traffic data, sales data, and advertising data. So where are these data in the Amazon backend? Let's take a look!

①Look at the store data flow from product order data:

"Data Report" - "Inventory and Sales Report" - "All Orders"

② View product sales and visit details from the business report:

"Data Report" - "Business Report" - "Sales and Visits on Sub-Product Detail Pages"

③Optimize your campaigns based on performance data in the campaign manager and PPC data in the ad reports:

Advertising - Campaign Management - Advertising Reporting

By analyzing the above data, we can observe whether today's sales have increased or decreased. If there is a problem, we can accurately know which link has the problem and make reasonable adjustments.