New ideas for off-site promotion of new products on Amazon

New ideas for off-site promotion of new products on Amazon

When Amazon promotes new products outside the site, many sellers do not know how to maximize their own profits. Sellers must pay attention to the fact that one condition must be met first, that is, the inventory of new products is sufficient. It is not recommended to use off-site delivery to promote new products, unless off-site testing is used to test the model.

High price + flexible adjustment of discount + improved conversion rate




Dual-station off-site gameplay
In actual operation, we will find that when we set the price too high, it will lead to low conversion rate within the site and the competition will not be fierce enough; when we set the price too low, more than 50% of off-site promotion will require social promotion, and we will lose too much money.
How can we solve the problem of bringing in off-site traffic while ensuring that the conversion of on-site traffic is not affected by price?


Now I recommend the dual-station strategy. The top two methods will result in greater losses in the early stages. If you have enough capital, you can also try it!

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