Walmart’s shocking bug has ruined sellers’ mentality. Is the new market so popular?

Walmart has had another problem these days. Let me first describe what happened. The day before yesterday morning, many sellers told me that a large number of their products were removed from the shelves. The specific reason was that the brand was banned for no reason. To this day, many sellers still have not solved the problem.

Then the manager asked the seller to open a case together.

Then the seller received such an email, and the official also explained that the brand released was in cooperation with the official and the seller could not release it privately.

But in fact, Walmart’s brand protection function was only tested in February last year. Currently, it is only open to stores applied for by American companies. Chinese companies cannot apply for brand protection, so large-scale brand infringement is obviously a bug, so everyone is stuck in a bitter wait.

Finally, as more and more sellers reported the problem, Walmart realized that the system had problems again, and the sellers began a long wait again.

Generally, if we encounter an error message due to system technical problems, we just need to click Edit and republish the unpublished product. In most cases, it will be successfully released. For some special reasons, we need to check the reason for delisting in the growth opportunity .

In fact, bugs on the Walmart platform are very frequent. Often, some bugs without reason have a great impact on sellers' sales. For example, some time ago, reviews suddenly disappeared, reviews could not be made, VP labels disappeared, and inventory was always showing out of stock. After many sellers opened cases, customer service often gave irrelevant answers. These many difficult and complicated problems have made sellers complain bitterly. Even many Buddhist sellers only saw that the number of orders has decreased, but they don't know what problems have occurred with their products.

In the near future, I will share with you how to deal with common problems in a live broadcast to help sellers recover their losses. At the same time, by making good use of bugs, you can unexpectedly improve your search rankings and increase exposure opportunities.

Global sellers' expectations for Walmart's online market mostly come from two aspects: one is the admiration for Walmart itself, and the second is the hope to find the second blue ocean platform after Amazon.

Why is it that Walmart, such a large company, has so many loopholes in platform maintenance? On the one hand, it is due to the pressure from the influx of sellers, and on the other hand, it is also a proof that Walmart is vigorously developing its online business. Walmart's online platform had very few functions at the beginning, and it did not have the mature functions and technologies of Amazon. With the update and improvement of functions, many bugs will inevitably appear in the testing phase. Our seller friends should give the new platform more time to develop and make progress together.

To enjoy its relatively healthy competitive environment, we must accept the immaturity of the platform's technology. Walmart regularly solicits opinions from sellers. Functions such as negative keyword advertising, branding, and promotion management will gradually be opened to sellers. We still need to be more patient and wait. In summary, Walmart is still a platform in a period of rapid development, and striving to gain the upper hand on this platform is still a very important choice at this stage.