Losing 1,000 times the profit without realizing it? Views exceeded 1 billion! The income was only $14,910

In January this year , YouTube superstar Jimmy 'MrBeast' Donaldson spoke out about his Tik Tok salary, claiming he only earned $ 14,910.92 despite having over "a billion" views on his work .

You know, in the past 2021 ,

Jimmy 'MrBeast' Donaldson recreates the squid game

The revenue from YouTube alone is

It is as high as 54 million US dollars, about 350 million RMB!

But when MrBeast used the same method to move the video to the Tik Tok platform,

Although the number of views is also in the billions, the income is very different.

Only 0.0276% on YouTube !

You know, MrBeast has been shooting online videos professionally since he was 13 years old.

Over ten years of experience in video production!

Coincidentally, another British YouTuber , rapper and professional boxer KSI

On the Tik Tok platform, it has over 9.2 million followers, 70 million likes, and over 200 million views.

But how much does he earn from Tik Tok ?

According to KSI himself, in the past 2021 ,

His income from the Tik Tok platform is only US$ 3778.9 !

Looking at the entire Tik Tok platform, there are more than 1 billion active users , but the number of creators with more than 10 million followers is less than 400 .

It is indeed puzzling that Jimmy 'MrBeast' Donaldson and KSI , who are top creators among the top, only earn $ 14,910 and $ 3,778 per year.

You know, even Josh Richards , who has 25.6 million followers , earned more than 5 million US dollars from Tik Tok in 2021 .

Not to mention Charli D'Amelio , who ranked first , earned more than $ 17.5 million from Tik Tok in 2021 !

While the number of fans and the amount of playback differ by several times, the income differs by 1,200 times.

Obviously,

This cannot be simply explained by the creators' lack of ability.

After Wendy 's investigation,

Find out how much Charli D'Amelio and Josh Richards earn.

The share of the playback traffic from Tik Tok platform alone is less than 10% .

And most of them,

All of them come from sponsor income, advertising fees and live broadcast income.

As a top Tik Tok influencer and veteran video creator,

Jimmy 'MrBeast' Donaldson and KSI actually rely solely on traffic revenue.

No other monetization model was adopted, which wasted a huge amount of traffic.

It's really a pity.

If the above two can adopt more monetization models,

Wendy believes that the revenue from the Tik Tok platform alone will increase hundreds of times.

In fact , the purpose of Tik Tok is far more than just relying on the number of fans and video views to gain revenue.

Remember the previous “ TikTok influencer sold 10,000 items in one day”

Boba Tea Straw Set

"Vegetable Cutter"

"Pet Toys"

These cases of influencers bringing goods (interested friends can go back to Wendy’s previous article for detailed introduction)

What they have in common is that they all use the Tik Tok account matrix to quickly promote recommended products at a high frequency in a short period of time.

Just by using a few accounts with 100,000 to 200,000 followers, you can achieve sales of 200,000 US dollars on the Amazon platform in a single day!

Moreover, this sales model has a short creation cycle and low traffic cost, making it very suitable for sellers who are overwhelmed by Amazon’s high on-site promotion fees.

The creation cycle of an account with 100,000 to 200,000 followers only takes about half a month in the hands of an experienced person. For example, one of the students in our " TK Zero-Based Monetization Class" went from 0 to 20,000 followers in just two days.

The above is just one of Tik Tok’s many monetization models.

Wendy has mentioned more details about Tik Tok 's monetization model many times in previous articles. Those who are interested can look back at Wendy's previous articles.

Wendy also summarized Tik Tok ’s current monetization model into a mind map. Interested friends can scan the QR code below and add an administrator to receive it.