What is iluxday? iluxday review

What is iluxday? iluxday review

iluxday is an e-commerce platform for cross-border direct purchase of high-quality overseas products. The platform brings together global brands from Europe, America, Australia, New Zealand, Japan and South Korea, covering light luxury, food, mother and baby, nutrition and health, personal care, household cleaning and other product categories, and serves the domestic middle and high-end consumer groups in a bonded online shopping manner.



About Aishehui


Aishehui is a cross-border direct purchase import e-commerce platform dedicated to providing imported goods for domestic middle and high-end consumers. The platform integrates high-quality brands from Europe, America, Australia, Japan and other countries around the world, covering light luxury, food, maternal and child care, nutrition and health care, personal care, household cleaning and other commodity categories, providing Chinese people with a beautiful, convenient and exquisite life in a "direct purchase" way. At the same time, it is also an international brand integration platform, providing promotion, agency sales, planning and other related services for global high-quality brands to help cultivate the Chinese market.


Development History


In December 2011, Shanghai Huiyin (Group) Co., Ltd. invested RMB 50 million to establish


In June 2014, the company obtained RMB 100 million of financing from a listed company, and the financing institution: Oriental International Group Oriental Venture Co., Ltd. completed the acquisition.

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