Preparing for Black Friday and Cyber ​​Monday?

Preparing for Black Friday and Cyber ​​Monday?

Amazon's warehouse is out of stock again? After Amazon routinely charged peak season delivery fees and reduced storage capacity, Amazon's surprise, though late but it has arrived! Many sellers in the group are receiving and putting their goods on the shelves very slowly. Recently, almost all of the goods sent have been signed for but not put on the shelves, and the platform only gives an estimated time for putting them on the shelves, and no matter how much you urge them, it is useless.



"I signed for it on August 1, and it showed as delivered on August 7. But it was not shown until August 30, and it was not put on the shelves until September 8. During this period, I thought the goods were lost, so we had to stock up again."


"I'm so depressed. XLX7 has been liquidated. I've been pushing contracts until the 26th."


“I’ve registered for four or five days but it’s still not on the shelves.”


"So explosive? A lot of my big items are still on the way to XLX7."


According to sellers’ feedback, multiple Amazon warehouses were simultaneously experiencing warehouse overflows, and warehouses such as SMF3, LAS1, GYR3, LAX9, ONT8, and XLX7 all experienced contract deletion and modification.


For consumers, Black Friday and Cyber ​​Monday are always the most important events during the holiday shopping period. Many brands offer the lowest prices during this period to attract consumers. Some retailers that do not offer discounts throughout the year will also reduce prices to boost sales.


The warehouse explosion also shows that consumers are really looking forward to the promotion, and sellers are also actively preparing stocks, but the warehouse explosion problem can only be solved slowly.


According to a survey conducted by Slickdeals, 57% of consumers believe that the prices of goods offered on Black Friday and Cyber ​​Monday may be more favorable than the autumn sales, so consumers will plan their purchases at the end of November.



Last year, a five-day shopping festival spanning Thanksgiving, Black Friday and Cyber ​​Monday set a record for online sales in the US holiday season with impressive sales of US$35.27 billion .



Among them, online shopping traffic on Black Friday far exceeded expectations, and online sales spending reached a record high of US$9.12 billion , demonstrating strong consumption potential.



This year, according to the "2023 Black Friday Report" released by Olist, 73% of retailers will bet on e-commerce platforms, which means that more than 70% of retailers expect this year's Black Friday sales to be higher than last year .


As of now, a large number of users on TikTok have spontaneously shared Black Friday-related content. The cumulative number of views of related topics such as #blackfridaydeals, #shoppingfun, and #blackfridaycomedy has exceeded 7 billion , and users' discussions on Black Friday are still ongoing.


All these indicate that Internet users have clearly entered the holiday mode in advance, and it is expected that this year's Black Friday craze will hit hard.

<<:  Shocking inside story! The truth behind the bankruptcy of the former cross-border leader is exposed? Is there endless internal fighting?

>>:  Amazon hit a traffic slump before the big sale. Can its new feature turn the tide?

Recommend

What is supply chain relevance? Supply chain relevance assessment

Supply Chain Connect (amazon supply clain connet) ...

Invitation letter to participate in the Cross-Border Expo

2024 3rd Hainan International E-Commerce Expo and ...

What is Ritase? Ritase Review

Ritase is a logistics and freight platform that co...

A Brand Seller’s Guide to Amazon Business Strategy

Amazon's own and third-party sellers generated...

What is AMZSharp? AMZSharp Review

AMZSharp is a comprehensive seller tool platform t...

What should we do if the return rate soars after Black Friday?

The much-anticipated Black Friday has come to an e...

How to improve the quality of copy, pictures and videos on Amazon product pages

In e-commerce sales, physical products are displa...