In addition to selling masks, you can also create Bestseller products like this!

Since the outbreak of the global epidemic, the best sellers in the cross-border e-commerce circle are none other than medical protective products such as masks and forehead thermometers!

A seller in Sakata sold 10,000 masks a day and became rich overnight; a listed company also made 100 million yuan by selling masks. Most importantly, this hit product does not require any operating skills . As long as there is a source of goods, it can break through the cross-border logistics and platform review mechanism, and it will be snapped up as soon as it is put on Amazon. Even if the price is doubled, it is still in short supply!

This is simply the most brainless and direct hit in history.

However, this craze was short-lived. Just when many sellers wanted to enter the market, Amazon cancelled the category review of the platform, removed related listings, and even blocked a wave of accounts...

The hot-selling products belong to others, and sellers who fail to catch the trend can only sigh in despair.

However, it doesn’t matter if you missed this opportunity. After all, Bestseller can be created through a variety of ways!

Keywords are an extremely important part of Amazon operations. Because titles have keywords, search terms have keywords, and PPCs also have keywords. Different keywords have different weights.

The weight of keywords is mainly determined by conversion rate. Finding keywords with high conversion rates can often achieve twice the result with half the effort.

But how do you find keywords with high conversion rates?

Many sellers may first think of the various keyword tools on the market, and then pile all kinds of high-search keywords in the listing, or directly use them for advertising.

This is wrong. Keywords need to be continuously optimized and adjusted in combination with products and data. Otherwise, you may choose the wrong keywords, waste money and not achieve any results.

This is an age where appearance is everything, and good pictures are the key factor in attracting buyers to products.

Many sellers may follow Amazon's rules when taking pictures, such as the first picture must have a white background, the picture must be larger than 500 pixels, etc. Or some sellers directly borrow the image ideas of competitors and modify them to become their own. Of course, this method is smart and effective.

However, how to dig deeper into the selling points of products, how to make product images more attractive, and how to improve the image weight and thus the Listing weight under the A9 algorithm are issues that are more worthy of consideration for high-conversion images.

Advertising is one of the only sources of traffic on Amazon. It can be said that sellers who are proficient in advertising have mastered half of the operations on the site!

However, many sellers may only try to run automatic and manual ads, and ignore the optimization of ads. This will only pay the "IQ tax" to the brother-in-law in vain, and waste their hard-earned US dollars in vain.

If you want to make money through advertising, you must spend time to deeply understand the advertising report. After all, this is the data you bought from your brother-in-law, and if you don’t use it well, it will be a waste!

Among them, data analysis and keyword optimization through reports are the primary tasks of operating Amazon CPC ads. This involves how to choose keywords with high conversion rates, how to use various keywords, how to negate keywords , how to use pivot table functions, etc.

Therefore, Amazon's operations are interconnected, one link after another, and keywords, listings, and advertisements are interconnected and inseparable.