Large-scale account suspension! 1,120 products were checked, and these sellers will face big trouble

Large-scale account suspension! 1,120 products were checked, and these sellers will face big trouble

According to industry sources, Amazon will take measures to block a batch of accounts for violating the appropriate pricing policy on the Amazon market.


01
Amazon releases pricing policy, will violators be banned?


In fact, a seller received a notice from Amazon yesterday saying that because he violated the [Appropriate Pricing Policy on the Amazon Marketplace], not only was the listing that violated the policy deleted , but his account was also suspended.


At the same time, a service provider also issued a notice: If a store is closed because it sells high-priced masks, there is no way to return it.


As early as when the sellers were thinking about selling masks, logistics companies informed them that masks, face shields and other epidemic prevention materials were strictly prohibited from being exported to any country, so everyone began to look for "safe and stable" shipping channels.


However, recently, a US logistics and customs clearance company stated that it had received a notice from customs to immediately suspend the acceptance of all epidemic prevention materials such as masks and protective clothing, and strictly prohibit merchants from overstocking. Once discovered, the materials will be confiscated and they may face huge fines.

On the Amazon platform, there are many sellers who have increased the price of masks in disguise. According to CNBC, Amazon has deleted 530,000 products on the platform that were price-gouged based on the coronavirus, and suspended more than 2,500 seller accounts on its US market for violating its price-gouging policy.

( Photo source: CNBC)


Important notice regarding excessive price increases:

(Image source: Notice released by Amazon)

In Amazon's fair pricing policy, regarding product pricing, Amazon stipulates the following:
Setting a reference price for a product or service that misleads buyers; setting a price that is too high for a product or service, making it significantly higher than the current price offered inside or outside Amazon; or selling multiple items of the same product at a higher price than a single item. Setting excessively high shipping costs for products. Amazon considers current public carrier rates, reasonable handling costs, and buyers' opinions when determining whether shipping costs violate our fair pricing policy. Among them, the second point is relatively clear. Sellers must pay attention to the principle of pricing fairness and avoid price fraud.


0 2
All anti-epidemic supplies must be taken off the shelves, otherwise the account will be blocked?


There is another more important news. Yesterday afternoon, such a piece of news was widely circulated in the cross-border e-commerce circle of friends:

 

Some sellers even published the original words of the Amazon US site investment manager:

 

The main content of this message is as follows:

All sellers selling epidemic-related products need to be qualified

Sellers can ask the investment manager to issue a whitelist (provided they are qualified)

Unqualified sellers need to remove the relevant listings within 1 day

If you don't remove it, your account will be suspended and no appeal will be given


Please note that the above message focuses on the issue of qualifications , and this qualification refers to the qualifications of the company or factory that the seller fills in to register the Amazon account, not the qualifications of the epidemic prevention materials imported by the seller.


This means that even if the masks you sell have all the necessary qualifications such as FDA and CE, but your account is not qualified to sell them, you still have to remove them from the shelves, otherwise your account will be blocked.


Moreover, the Amazon investment manager claimed that if the relevant product listings are not removed within the specified time, he will package the seller’s store information and send it to the review team for processing .


As the news came out, it caused panic among many sellers.

 

Logically speaking, the seller is saving the world by selling masks to foreigners where the epidemic is rampant at this time. Why did the investment manager suddenly do this? What on earth is he trying to do?


In fact, the meaning is quite obvious, that is, they want to eliminate the middleman and directly encourage factories to provide epidemic prevention materials to Amazon. As we all know, Amazon sellers are rarely qualified manufacturers that specialize in producing epidemic prevention materials, so, to put it bluntly, this news is to prevent you from selling . If the news is true, then a large number of sellers of masks, hand sanitizers, etc. will be out of business. The specific products involved are as follows:

Masks

N95 mask (N-95)

Hand sanitizer

Respirator

Thermometers

Sanitizing wipes

Protective clothing (isolation gowns)

Face shields

Gloves, shoe covers

Biohazard shields

Tyvek sleeves

Plastic aprons

Cooling vest

It should be noted that the news has not been confirmed yet , and it is not clear whether it is true or false. It may also be fabricated by the service provider to cut leeks. Regardless of whether it is true or false , sellers should still be careful and temporarily remove the link to be on the safe side .

Xiaozhi really hopes this is not true. After all, it is not easy to make money during the epidemic, especially for the export of epidemic prevention items such as masks and disinfectants. Customs has been cracking down on this recently.


0 3
11.205 million pieces of illegal materials seized in 4 days


On March 31, the Ministry of Commerce, the General Administration of Customs and the State Food and Drug Administration jointly and urgently introduced special measures for the quality control of epidemic prevention materials such as masks!

 

From March 31 to April 5, from the announcement of the crackdown to the release of data, it took the customs only 4 days to seize 11.205 million pieces of illegal materials . According to the official announcement of the General Administration of Customs, since the announcement of the crackdown, the customs has seized a total of 11.205 million pieces of medical materials produced by non-listed enterprises or without medical device product registration certificates, including:

9.941 million masks

155,000 sets of protective clothing

1.085 million COVID-19 test kits

24,000 infrared thermometers

11.205 million pieces of non-compliant epidemic prevention materials were seized in 4 days, which means that more than 2.8 million pieces of non-compliant epidemic prevention materials were seized every day on average ! And as the crackdown deepens and is fully launched, the average number of seizures per day may increase. It is reported that the export of concealed masks and the false reporting of the export of new coronavirus testing reagents were listed as typical cases.

Amazon has removed the listing, and domestic customs has conducted strict inspections. It is conceivable how difficult it is to sell masks and other epidemic prevention materials at this stage. Since masks are not a good way to go, it is time for sellers to change their thinking and sell other products.


0 4
In addition to masks, these products are selling well


What other products are selling well on Amazon? The products that have seen a surge in sales recently are as follows:


1. The fastest growing products include (TOP 10): disposable gloves, bread machines, cough medicine, soups, dry grains, packaged foods, assorted fruits and vegetables, dumbbells, dairy products, and dishwashers.


Among them, sales of disposable gloves soared by 670%, and sales of bread machines soared by 652%.


2. The items with the fastest decline include (TOP 10): suitcases, briefcases, cameras, men's swimsuits, bridal wear, men's formal wear, women's swimsuits, sun protection clothing, sports shoes (men), and sports bags.


The top 100 categories with the fastest growth and largest decline are as follows:

 

These hot-selling products can provide a reference for product selection, but many sellers say that the hot-selling products have already been dominated by many big sellers, and small sellers may not even get a share of the soup. These concerns are indeed necessary. After all, in the current epidemic situation, no one has extra money to spend on trial and error in product selection.


Source: Cross-border Sellers Teahouse

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