Breaking news! Amazon has a large-scale search problem, sellers: sales are going to be cold again!

In response to this, Amazon also officially announced that in order to help buyers find their products, sellers can update product information in the seller platform and add search terms that buyers may use when searching on the Amazon mall.

It seems that the product search problem this time was caused by an Amazon system bug . This system bug also lasted for several days, and many sellers complained: "When will it be fixed? I don't have any orders. It's too hard."

Some sellers also said in the seller group: "It's not surprising. The keywords of the store products are all on the fifth page. In fact, the actual order volume is about the same as before, unless the advertisement is on the top all night."

In short, this system bug of Amazon still affected the vast majority of sellers.

It is reported that most of the top 20 products in a seller’s store cannot be found in the natural search position no matter how they are operated, except for those with advertising positions. All the old products with good rankings in the store have sunk, while some new products have been pushed to the first two pages by Amazon .

It is no wonder that some sellers speculated about the Amazon system bug: Could it be that the Amazon system bug was changing the rankings to give new products more opportunities? However, these are all speculations by some sellers. The truth may only be known by Amazon.

Finally, I would like to share some tips on optimizing search terms:

If a seller uses prohibited keywords in the search terms, Amazon may prohibit the seller’s ASIN from being displayed and take action on the seller’s account.