With the development of society, environmental problems are becoming more and more serious. Faced with the deteriorating ecological environment, the concept of sustainable development has emerged. Reducing garbage and using environmentally friendly products is not only fashionable, but also a great step forward in protecting the environment! Recently, countries and regions such as France, Thailand, South Korea, and Vancouver have successively issued "plastic ban orders". Although the specific measures and requirements vary from place to place, they will also affect the export issues of cross-border sellers. On December 25, 2019, South Korea officially implemented the amendment to the Resource Recycling Act. The amendment prohibits the use of colored plastic bottles in beverage packaging. In addition, South Korea also prohibits the use of polyvinyl chloride (PVC) materials, especially prohibiting the use of PVC-related materials in cosmetic packaging materials. From January 1, 2020, the sale of some disposable plastic products, including cotton swabs, cups and plates, has been banned in France. The use of plastic bottles for purified water is also prohibited in school canteens. By 2021, the government will also step up efforts to ban the sale of drinking water in plastic cups, plastic straws and stirring sticks, and polystyrene lunch boxes. Mexico City, the capital of Mexico, began to implement a law restricting the use of plastic products on January 1, prohibiting stores from providing plastic bags for free, except for plastic bags for special purposes. Vancouver, Canada has banned plastic straws since April 2020 and plastic bags since New Year's Day 2021. Of course, the "plastic ban" is not a new idea. As early as 2018, the EU passed a proposal to ban disposable plastic products. The proposal requires that from 2021, the production and sale of disposable tableware, cotton swabs, straws and other disposable plastic products will be banned in the EU . The disposable tableware, cotton swabs, straws and other items banned by the "plastic ban" will be replaced by paper, straw or reusable hard plastic. All this also means that in 2020, environmentally friendly products will become a popular category! Search volume for “sustainable” increased by 93% It is reported that data from eBay UK shows that since January 1, consumers' searches for the word "sustainable" have increased by 93%! Xiaozhi then searched for sustainable on Google Trends and found that the popularity of this word in the UK is constantly rising. It can be seen that consumers on the UK site are more concerned about sustainable and environmentally friendly products! Among them, the popularity of these keywords is relatively high: Reusable shopping bags; Reusable grocery bags; Eco-friendly baby products; Eco-friendly cleaning products; Eco-friendly sponges From a market perspective, changes in consumer perceptions and demands will inevitably reverse the structural adjustments in the upstream production chain. As a cross-border seller, if you seize this opportunity and sell sustainable and environmentally friendly products in these countries in a timely manner, I believe they will be hot sellers. In addition, stating in the listing that the product is made of environmentally friendly materials can also bring goodwill to European and American buyers and promote product conversion. over (Source: Official Account: Cross-border Black Technology) |
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