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It is said that art comes from life. It seems to be a joke, but behind the joke is the seller's helplessness and sadness. Amazon is really a love-hate relationship.

Even though Amazon's "torture" of sellers has been criticized by many sellers, as a global e-commerce giant, it has become an indispensable part for many sellers and buyers.

The unique advantages of the Amazon platform have won it a large number of fans. In the United States, Amazon has become the most popular grocery store.

Amazon is America's most popular grocery store

According to foreign media reports, in 2020, as consumers gradually adapted to the changes brought about by the COVID-19 epidemic, Amazon became the most popular grocery retailer in the United States.

According to the Retailer Preference Index released by Dunnumby , Amazon defeated HEB and Trader Joe's to become the most popular grocery retailer in the United States in the fourth quarter of last year. Amazon's speed, price and security were the main reasons for this ranking.

Online grocery shopping has risen dramatically in 2020, with an initial surge tied to the coronavirus lockdowns that began in April. In one week in late April, dollar sales surged 289% compared with last year, according to analytics firm M Science. Those gains have continued throughout the year, with Amazon in particular seeing huge growth.

It is understood that the COVID-19 pandemic has changed the economic structure and retail methods in the United States and allowed it to stand out from other retailers. During the pandemic, Amazon's shopping speed and virtual store format enabled it to outperform other retailers in terms of pandemic response and customer safety ratings.

But the story was much different in 2019, when HEB and Trader Joe's ranked highest and Amazon was only third.

Amazon's status among consumers has risen during the COVID-19 pandemic because it only provides online retail and consumers are already very familiar with its online shopping site.

It can be said that Amazon's position in the e-commerce field in the United States and even the world is unshakable. But Amazon is not perfect either. Since its establishment, the controversy about Amazon has never stopped. First, there were antitrust investigations in various countries, and then a huge fine was issued for data privacy.

Amazon's every move has become the focus of everyone's attention. Recently, Amazon has been targeted by the US Congress again. Why?

US Congress to take action against Amazon counterfeits

It is understood that last March, Republicans proposed a bill called the Consumer Information Protection Act .

The law will force e-commerce companies to verify the identities of "high-volume" sellers on their platforms , meaning they will need to collect detailed information from sellers and provide it to shoppers. The move is intended to protect shoppers from buying counterfeit and substandard products on these marketplaces.

Recently, the U.S. Congressional government said that if the bill is eventually passed, it could have a significant impact on companies operating online markets, especially Amazon. Relevant personnel emphasized that Amazon dominates U.S. e-commerce, but its problems with counterfeit and unsafe products have always existed.

Officials say it's still difficult for buyers on Amazon to know who they're buying from, making it easier for consumers to buy counterfeit or stolen goods.

In addition to more clearly identifying who is supplying a product, the bill would provide customers with a hotline to report suspicious items or activity . Sellers who are asked to provide more proof of their identity may be hesitant to sell counterfeit goods on sites like Amazon.

In fact, Amazon has also been working hard to combat counterfeiting and has taken different measures to crack down on bad sellers.

In June 2020, Amazon established a global anti-counterfeiting team; in September 2020, Amazon announced that it would open up the display of seller information.

However, previously Amazon only disclosed information such as the seller's name and address, so sellers did not have much objection. This bill requires the disclosure of sellers' government ID, bank information, contact information, etc. , and it is unknown what impact this will have on sellers.

If the bill is passed, what measures will Amazon take to deal with the pressure from Congress? Will it cause new waves? I don’t know what sellers think about this. Welcome to leave a message in the comment area to discuss ~