What is RetailMeNot? RetailMeNot Review

introduce

RetailMeNot distributes coupons for retail categories including accessories, automotive, baby products, beauty products, apparel, electronics, furniture, health, home and garden, jewelry, pets, photography, toys, and travel, among others.

RetailMeNot Features

The biggest feature of RetailMeNot is that it is bound to the user's credit card account. Users only need to select a discount link on RetailMeNot and enter their credit card information, and the discount will be automatically deducted from the credit card during the transaction. Login methods include computer login, mobile browser login, and mobile app. The mobile app also supports online payment, discount reminders and other functions. This model changes the trouble of paper coupons that need to be collected or printed at a fixed location. For merchants, it not only saves the cost of printing coupons, but also does not need to share profits with third-party coupon providers. Merchants only need to reach a cooperation with RetailMeNot, and users can directly obtain merchant discounts through a link. The business model is more direct and concise.

How to Post

1. Maintain an account. retailmenot usually posts with a new account, but few people click on it, so the post will be deleted directly. In the early stage, you can interact with others more, like and comment, etc. to maintain a certain level of activity. No matter what account it is, the higher the level, the better the effect is, which is an eternal truth.

2. Ask celebrities to post on your behalf. The effect of celebrities posting will definitely be better than your own, after all, they have higher fame and status.

Development History

Since November 2006, RetailMeNot has provided coupons and services for thousands of retailers from around the world.

RetailMeNot was acquired by WhaleShark Media in 2010 and is one of the largest digital coupon marketplaces in the U.S. WhaleShark Media previously acquired several coupon sites and changed its name to RetailMeNot in 2013.

In 2012, RetailMeNot launched a free app for iPhone to help consumers use RetailMeNot coupons on the go.

In 2013, RetailMeNot submitted an IPO application to the U.S. Securities and Exchange Commission (SEC), planning to issue 9.1 million shares at a price of US$20 to US$22 per share, raising US$200 million, valuing the company at more than US$1 billion, and planning to list its shares on the Nasdaq under the code "SALE".

In April 2017, Harland Clarke, an investment company under MacAndrews and Forbes Holdings, acquired RetailMeNot, Inc. for US$630 million.

Financing

On November 1, 2009, it received US$21 million in venture capital.

On November 24, 2009, it received US$28.5 million in Series A financing from Austin Ventures.

On December 2, 2010, it received $90 million in Series B financing, with participation from Austin Ventures, Adams Street Partners and Norwest Venture Partners - NVP.

On August 1, 2011, it received US$10 million in Series C funding from Google Ventures.

On November 10, 2011, it received equity investment of US$150 million from IVP and JPMorgan Investment.

On July 19, 2013, the IPO raised $USD 190,909,068.

On December 12, 2013, the company raised $USD 162,945,562 in additional financing after the IPO.

On April 11, 2017, RetailMeNot received a $630 million acquisition investment from Harland Clarke.

References

• 1. RetailMeNot financing introduction: Amber.com [cited on 2018-04-26T16:00:00.000Z]
• 2. US e-coupon website RetailMeNot was acquired for $630 million, a 50% premium: 36kr [cited on 2017-04-10T16:00:00.000Z]