What is Fans Pass? Fans Pass Review

Opening conditions

It is free to activate and is currently only open to star customers (1 star and above).

Open entrance

The main account logs in to MA backstage → Marketing Center → Fans Pass → Enter the activation page 4. Activation steps: Click the "Free Activation" button on the activation page, and the "User Agreement" will pop up. Please read it carefully. After agreeing, the activation will take effect and enter the Fans Pass page.

Content Publishing

1. The upper limit of daily updates is 4, and the minimum number of updates per month is 15.

2. Product release direction:

(1) New products and hot products

(2) Video inspection and shipment (no more than 10 minutes, less than 500M, horizontal screen ratio of 4:3 is recommended, and the content must comply with regulations)

(3) Graphics and text highlights (clear without watermarks, etc., recommended size 1280xp*720xp, 1-9 photos)

3. Marketing information: limited-time discounts, coupons, and promotions

Advantages

More exposure opportunities: Occupies one of the four major traffic entrances of Wireless APP, effectively attracting traffic; effective inquiry conversion rate is > 16%, which is the entrance with the highest conversion rate, without a doubt; high-quality content has the opportunity to be transmitted to the Wireless homepage and search list.

Real-time dynamics transmission: Display your real-time dynamics through rich media such as pictures, texts and videos, and fully transmit new products, hot products, enterprise qualifications, production status, product evaluations, exhibition status, etc. to buyers.

Build buyer trust: Transform traditional passive marketing to active subscription, which will increase buyer acceptance and willingness; continuously release high-quality content to deepen the buyer-seller relationship and trust, attract new customers, maintain potential customers, and recall old customers.

Fan data feedback: Fan data is visualized and fed back to content production through data analysis, promoting a virtuous cycle.

How buyers can subscribe to seller updates

Buyers can enter the product details page by searching for products or recommending items on the homepage on the wireless APP. By clicking the "Follow" button on the store card on the product details page, they can see the seller's dynamics in the wireless Feeds channel.


Buyers can enter the seller’s store on the wireless APP or PC, click the “❤” (favorite) button at the top of the store, and then see the seller’s updates in the wireless Feeds channel.