Italian e-commerce platform FiloBlu is a European digital agency specializing in online business development and internationalization, dedicated to helping brands and retailers achieve business and brand growth in the international market. Founded in 2009 Founder Christian Nucibella Headquarters Venice Website https://filoblu.com/introduceFounded in 2009 by Christian Nucibella, FiloBlu is headquartered in Venice and has offices in Milan, Naples, Lugano, Prague, New York, Shanghai and Hong Kong. status quoFiloBlu grew 800% from 2013 to 2016, serving more than 200 clients Function Introduction1. Know your customers 2. Evaluation results If you know your consumers’ preferences, shopping habits, how they browse websites, their social media content and how many times they open your marketing emails, it means you can use data analysis to optimize your communications and marketing activities, choose the most appropriate business strategy and adjust it according to the specific conditions of each target country. 3. Create customized visual data dashboards. Based on different business situations, Commerce Intelligence allows companies to customize data indicators according to their needs. 4. Data support strategy. The challenge facing FiloBlu is to strategically support brands and retailers in choosing sales and digital sales policies in order to develop their business in different countries. Success StoriesFiloBlu’s B2B success stories include a fashion website designed for car manufacturer Lamborghini (which also has its own physical fashion brand), and Italian menswear fashion brand Antony Morato, which together with FiloBlu has moved from the physical brand path to the online B2B path, developing their online business and improving their sales network. FinancingOn July 10, 2018, Ardian acquired a stake in digital consultancy FiloBlu. |
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