What are Americanas? Americanas Review

What are Americanas? Americanas Review

Americanas.com is a well-known e-commerce website in South America. Its parent company, Lojas Americanas, was founded in Rio de Janeiro in 1929 and owns hundreds of offline retail stores in Brazil.



About Americanas.com


In 1999, Lojas Americanas began selling on Americanas.com. To date, Americanas.com has more than 20,000 sellers and more than 500,000 items for sale.


Mailing method


Partners must operate in DDU (Duty Free Unpaid) mode through local postal services (China Post, Hong Kong Post, USPS, etc.). It is recommended to use a premium service - in China this service is called ePacket.


Transportation Process


The seller ships the product Brazilian Post (Correios) in the country of origin, the order is received, the product goes through custom customs clearance, and the last mile (delivery to the end customer).


Platform Rules


1. Character limit and information always include the title in Portuguese.


When written well, the title directly affects the search and use of market filters. Usually, it is a maximum of 180 characters. Put only relevant information about the product and do not put irrelevant information. PAYMEN 1 - TITLET Good or bad title.


Suggested structure:


Product Name: SmartwATCh / Product Type: Digital Brand / Product Model: HBP1 / Material: Metal - Silicone Band / Product Color: Color / Size / Volume / Voltage (if any).


2. Changes can only be shown in the product SKU title.


The correct title for a product has 2 variations, strap color and quantity, note the variation is not in the product title, only in the SKU. NOTE: Product variations cannot have attributes (features) displayed in the title.


Check some B2W rules


1. Allowed voltage: 110v, 220v or Bivolt. The use of "110v/220v" will be accepted.


2. Color: Only simple colors are accepted. (For example: blue and black). Using special colors like "coral_256" is not allowed.


3. Change size: only centimeters are accepted.


4. Flavor example: Strawberry.


5. Grade examples: +7.00, -6.50.


6. If the product name is a wrong structural title, it will definitely be rejected by the market.


Optimization suggestions


1. Converting to 50.000 rows takes a little bit, but it works really well.


2. It is recommended to translate the title first, convert the cell to "value", and then translate the description.

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