What is iPrice? iPrice Review

iPrice is an online e-commerce aggregation website in Southeast Asia that brings together many well-known e-commerce websites on one platform, simplifying consumers' shopping experience by allowing them to browse products and compare their prices across various online stores.

About iPrice

iPrice was founded in Kuala Lumpur, Malaysia in October 2014 and currently operates in seven Asian countries: Malaysia (iprice.my), Hong Kong (iprice.hk), Singapore (iprice.sg), Indonesia (iprice.co.id), Philippines (iprice.ph), Thailand (ipricethailand.com) and Vietnam (iprice.vn). As of May 2017, iPrice has a catalog of more than 110 million products from more than 1,000 merchants, including large e-commerce sites such as Lazada and Zalora.

iPrice started out as a coupon site that provided deals and discounts for other online stores, and later turned into a shopping aggregator that helps shoppers compare prices across various e-commerce sites.

iPrice co-founder HEINrich Wendel said that the website aims to provide consumers with a pleasant shopping experience in an intuitive way, hoping to distinguish itself from price comparison websites and focus on discovery rather than price. The website provides fast and convenient search, allowing consumers to quickly find their favorites among a large number of products.

cost

iPrice takes a commission of 5%-15% from monthly sales.

Development History

-In October 2014, iPrice was established in Kuala Lumpur, Malaysia.

-In May 2015, iPrice received approximately US$550,000 in its first round of seed funding from Asia Venture Group (AVG).

-At the end of 2015, iPrice announced that it had raised $1.2 million in second round seed funding. This round of financing was led by existing investor AVG, and other investors included: 500 Startups, IMJ Investment Partners, Venturra CAPItal, F2 Capital and Starstrike Ventures.

-In 2016, iPrice made a major change by introducing price comparison functionality to its e-commerce aggregation service.

-At the end of 2016, iPrice completed a US$4 million Series A financing led by Asia Venture Group (AVG) and Venturra.

-In May 2018, iPrice received a Series B funding led by Line Ventures, with participation from Singapore-based Cento Ventures and Indonesia-based Venturra Capital. The specific amount was not disclosed.