Old links use non-formal UPCs, how can I fix this? Since Amazon has begun to strictly enforce UPC compliance, new products must use the regular UPC on GS1, or directly use the UPC exemption after brand registration. So what is the best way to operate the old links? Solution 1: Find a service provider that sells UPCs. They can get GS1 certificates. The seller provides the UPC and brand information. They can get a GS1 certificate for the problematic UPC. Then they authorize the seller’s brand. Then they can open a case with Amazon with the GS1 certificate and GS1 brand authorization. All problems will be automatically fixed! This solution has a big limitation, which is that the source of your purchase is GS1. Solution 2: Generally, link refurbishment is used to delete negative reviews, but in your case, you can also try to merge the old ASIN after refurbishment. Detailed operation ideas: Buy a regular UPC on GS1, then refurbish the link, and successfully map it, and merge the old ASIN. Amazon UPC Exemption PracticeAll products sold on Amazon must fill in UPC/EAN when listing. However, if you have completed brand registration, you can use GCID when listing related products of this brand. That is, after successful exemption, each time a product is listed, the platform automatically generates a code. Application for UPC exemption preparation and related materials
Application link
You need to apply once for each European site. For example, if you apply for an exemption in the German backend, it may only notify you that Germany is exempted. When you put it on the shelves in France, EAN is still required, so you have to do it again for France~ On the third page, you usually choose "No". This is more convenient. Just submit the product pictures. If you choose "Yes", you will have to submit a certificate. It is recommended to choose "No". Fill out the certification letter in the following format. Except for the legal person's signature and date, the rest can be typed: GTIN Exemption Support Letter for Brand Hereby I confirm that products with brand name identified as below do not have any type of GTIN (UPC, EAN, or JAN). The Seller identified as below is authorized to sell these products on Amazon.
Name of trademark owner/legal person (English) Personally owned brand owner Company holding written business owner Email address is the same as above Mobile phone number is the same as above BRAND OWNER SIGNATURE: _____ Printed signature of trademark owner/legal person (in English) and stamped DATE: ______________________Print and write the current date Just go to the previous page and fill in the product name, and that should be it. Upload 3 or more product pictures. The complete side of the product, the product packaging, preferably with the brand logo. It is best to print it on the product and packaging. Click "Submit for review" What are the benefits of UPC exemption?
Conditions for exemption from UPC
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